The Power of Selling, 2010a

1. Identify three people with whom you would like to have an informational interview. Write down each
person’s name, company, title, and phone number. Write a phone script that you would use when you
call to ask for the interview. Discuss your approach.
2. Write down a list of six to eight questions that you would like to ask on each informational interview.
Which questions would you ask on all informational interviews? Which questions would be specific to a
particular interview? Why?
3. How would you answer the following question on an informational interview: “Why do you want to
pursue a career in (name of industry)?”
4. Identify at least four samples of your work that you would include in a binder when you go on
informational interviews. Why would each one be included? What would you tell an interviewee about
each sample? How would each sample demonstrate one of your brand positioning points?
5. Write a thank-you e-mail and a handwritten thank-you note that you would send after an informational
interview. Would you send both? Why or why not?
6. [1] “Informational Interviewing Tutorial: Background Information about Informational Interviews,”
Quintessential Careers,http://www.quintcareers.com/information_background.html (accessed July 12,
2009).
7. [2] “Informational Interviewing Tutorial: Background Information about Informational Interviews,”
Quintessential Careers,http://www.quintcareers.com/information_background.html (accessed July 12,
2009).
8. [3] “Informational Interviewing Tutorial: Never Ask for a Job,” Quintessential
Careers,http://www.quintcareers.com/information_job.html (accessed July 12, 2009).
9. [4] “Informational Interviewing Tutorial: Never Ask for a Job,” Quintessential
Careers,http://www.quintcareers.com/information_job.html (accessed July 12, 2009).
10. [5] “Informational Interviewing Tutorial: Potential Results of Informational Interviews,” Quintessential
Careers, http://www.quintcareers.com/information_results.html (accessed July 12, 1009).
11. [6] “Informational Interviewing Tutorial: Potential Results of Informational Interviews,” Quintessential
Careers, http://www.quintcareers.com/information_results.html (accessed July 12, 1009).
12. [7] “Informational Interviewing Tutorial: Potential Results of Informational Interviews,” Quintessential
Careers, http://www.quintcareers.com/information_results.html (accessed July 12, 1009).
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