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SPRING 2024

Distributor's Link Magazine Spring 2024 / Vol 47 No 2

Distributor's Link Magazine Spring 2024 / Vol 47 No 2

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12<br />

THE DISTRIBUTOR’S LINK<br />

THE FASTENER EXPERTS MENTOR GROUP consists of about 20 fastener professionals in various<br />

stages of developing and sharing their fastener expertise with the fastener community. They have a virtual<br />

meeting twice a month, under the direction of CARMEN VERTULLO, CFS. The discussion is unplanned but<br />

always informative and technically challenging. Many of the questions that are processed by the experts are<br />

worth sharing, and in the interest of developing their expertise they want to put their answers in writing.<br />

If you have a fastener question or topic that you would like to put to the experts, or if you would like to join<br />

the group contact Carmen at carmenv@carverem.com or 619-204-1543.<br />

I have a fastener question... WHY DO SO MANY<br />

FASTENERS FOR THE SAME PART HAVE DIFFERENT NAMES?<br />

YOUR EXPERT<br />

ROSA<br />

HEARN<br />

Rosa Hearn is the Director of Product Marketing<br />

& Product Manager for Brighton-Best International.<br />

Ms. Hearn holds a BBA degree, CPMM & CGBP<br />

Certification. She is also a Certified Fastener<br />

Specialist. Rosa has over 30 years of experience<br />

in distribution, manufacturing and secondary<br />

processing and has received numerous accolades<br />

through her career.<br />

“What’s in a name?” is a famous quote from William<br />

Shakespeare’s play Romeo and Juliet. In Act II, Scene<br />

II, Juliet says, “What’s in a name? That which we call<br />

a rose by any other name would smell as sweet.” This<br />

quote suggests that a name is just a label and does<br />

not define the essence of a person or a thing. It is the<br />

qualities of a person or in this case a “fastener thing”<br />

that matters, not the name they are given.<br />

If you were looking for a Phillips Type 1A, does it<br />

matter that most of us call it a Pozi©-drive? Or if you live<br />

in Canada would you know a Robertson Drive is the same<br />

as a Scrulox or a square drive in the USA? Working<br />

in the fastener industry for over 30 years, you learn the<br />

many names fasteners are called both domestically and<br />

internationally. You also learn the difference between<br />

brand names and generic names.<br />

Most of these fastener names have become a<br />

genericized trademark, meaning that it is often used to<br />

refer to all types of commonly used fasteners. However,<br />

the reason why people use brand names instead of its<br />

technical name is not clear. It could be because the<br />

term has become so widely used that it has become<br />

synonymous with that type of fastener.<br />

So, here are some examples of some the most<br />

common names you will run into in this industry, that I<br />

wanted to share with you.<br />

POP Rivets<br />

Blind/Button/Dome/Nail Rivet<br />

MENTOR ARTICLE CONTINUED ON PAGE 88

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