SPRING 2024
Distributor's Link Magazine Spring 2024 / Vol 47 No 2
Distributor's Link Magazine Spring 2024 / Vol 47 No 2
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12<br />
THE DISTRIBUTOR’S LINK<br />
THE FASTENER EXPERTS MENTOR GROUP consists of about 20 fastener professionals in various<br />
stages of developing and sharing their fastener expertise with the fastener community. They have a virtual<br />
meeting twice a month, under the direction of CARMEN VERTULLO, CFS. The discussion is unplanned but<br />
always informative and technically challenging. Many of the questions that are processed by the experts are<br />
worth sharing, and in the interest of developing their expertise they want to put their answers in writing.<br />
If you have a fastener question or topic that you would like to put to the experts, or if you would like to join<br />
the group contact Carmen at carmenv@carverem.com or 619-204-1543.<br />
I have a fastener question... WHY DO SO MANY<br />
FASTENERS FOR THE SAME PART HAVE DIFFERENT NAMES?<br />
YOUR EXPERT<br />
ROSA<br />
HEARN<br />
Rosa Hearn is the Director of Product Marketing<br />
& Product Manager for Brighton-Best International.<br />
Ms. Hearn holds a BBA degree, CPMM & CGBP<br />
Certification. She is also a Certified Fastener<br />
Specialist. Rosa has over 30 years of experience<br />
in distribution, manufacturing and secondary<br />
processing and has received numerous accolades<br />
through her career.<br />
“What’s in a name?” is a famous quote from William<br />
Shakespeare’s play Romeo and Juliet. In Act II, Scene<br />
II, Juliet says, “What’s in a name? That which we call<br />
a rose by any other name would smell as sweet.” This<br />
quote suggests that a name is just a label and does<br />
not define the essence of a person or a thing. It is the<br />
qualities of a person or in this case a “fastener thing”<br />
that matters, not the name they are given.<br />
If you were looking for a Phillips Type 1A, does it<br />
matter that most of us call it a Pozi©-drive? Or if you live<br />
in Canada would you know a Robertson Drive is the same<br />
as a Scrulox or a square drive in the USA? Working<br />
in the fastener industry for over 30 years, you learn the<br />
many names fasteners are called both domestically and<br />
internationally. You also learn the difference between<br />
brand names and generic names.<br />
Most of these fastener names have become a<br />
genericized trademark, meaning that it is often used to<br />
refer to all types of commonly used fasteners. However,<br />
the reason why people use brand names instead of its<br />
technical name is not clear. It could be because the<br />
term has become so widely used that it has become<br />
synonymous with that type of fastener.<br />
So, here are some examples of some the most<br />
common names you will run into in this industry, that I<br />
wanted to share with you.<br />
POP Rivets<br />
Blind/Button/Dome/Nail Rivet<br />
MENTOR ARTICLE CONTINUED ON PAGE 88