Downtown Specific Plan - Part 1 - City of Brawley
Downtown Specific Plan - Part 1 - City of Brawley
Downtown Specific Plan - Part 1 - City of Brawley
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LUE Policy 1.1.8: Ensure an adequate supply <strong>of</strong> commercial and industrial<br />
land for potential commercial and industrial expansion and development.<br />
Businesses within a community or neighborhood should provide a range <strong>of</strong><br />
job types.<br />
LUE Policy .1.5: Encourage consolidation <strong>of</strong> parking and reciprocal access<br />
agreements among adjacent businesses.<br />
LUE Policy .1.6: For mixed-use development, ensure that parcels <strong>of</strong><br />
adequate size are used.<br />
LUE Policy . . : Ensure a sensitive transition between commercial or<br />
industrial uses and residential land uses by employing techniques that include<br />
adequate buffering, landscaping and setbacks.<br />
LUE Policy . .3: Where mixed uses are permitted such as in the <strong>Downtown</strong><br />
Overlay Districts, ensure compatible integration with adjacent uses to<br />
minimize potential conflicts, such as aesthetics, noise, and traffic. Compatibility<br />
with existing neighborhoods is important and should be an important<br />
consideration.<br />
LUE Policy . .4: Encourage the elimination <strong>of</strong> non-conforming land uses and<br />
nonconforming buildings.<br />
LUE Policy 3.1.1: Encourage and continue the use <strong>of</strong> redevelopment activities,<br />
including the provision <strong>of</strong> incentives for private development, joint publicprivate<br />
partnerships, and public improvements in the redevelopment project<br />
areas.<br />
LUE Policy 3.1. : Encourage the rehabilitation <strong>of</strong> existing commercial arcades<br />
and signage.<br />
LUE Policy 3.1.3: Continue to provide rehabilitation assistance in targeted<br />
residential neighborhoods to eliminate code violations and enable the<br />
upgrading <strong>of</strong> residential properties.<br />
LUE Policy 3.1.4: Encourage the restoration and rehabilitation <strong>of</strong> properties<br />
in <strong>Brawley</strong> eligible for inclusion on the National Register <strong>of</strong> Historic Places<br />
(NRHP), California Register <strong>of</strong> Historic Resources (CRHR), or potentially<br />
Introduction and User’s Guide<br />
eligible listed buildings, including historically sensitive restoration, as a means<br />
<strong>of</strong> preserving eligible structures.<br />
LUE Policy 3.1.5: Promote vigorous enforcement <strong>of</strong> <strong>City</strong> codes, including<br />
building, zoning, and health and safety, to encourage building and property<br />
maintenance.<br />
LUE Policy 3.1.6: Continue the graffiti removal program to facilitate prompt<br />
removal <strong>of</strong> graffiti on private and public property.<br />
LUE Policy 3.1.7: Establish incentives to improve edge conditions and buffer<br />
areas between residential neighborhoods and adjacent commercial, industrial,<br />
and agricultural uses and highways.<br />
LUE Policy 3.1.8: Re-establish the <strong>Brawley</strong> Central Business District as a major<br />
regional shopping, marketing, and <strong>of</strong>fice/commercial area for north Imperial<br />
County, while maintaining and encouraging a pedestrian friendly downtown<br />
“village” environment.<br />
LUE Policy 3.1.9: Encourage mixed-use <strong>of</strong> commercial, residential, and<br />
institutional uses within the Central Business District. Mixed uses may be<br />
located in the same building footprint or in separate buildings.<br />
LUE Policy 4.1. : Encourage and promote high quality design and physical<br />
appearance in all development projects.<br />
LUE Policy 4.1.4: Preserve and enhance the <strong>City</strong>’s “small town” character.<br />
Neighborhoods should be designed so that housing, jobs, daily needs<br />
and other activities are within easy walking distance <strong>of</strong> each other, while<br />
preserving the aesthetic character <strong>of</strong> the community.<br />
LUE Policy 4.1.5: Preserve historically significant structures and sites, and<br />
encourage the conservation and rehabilitation <strong>of</strong> older buildings, sites and<br />
neighborhoods that contribute to the <strong>City</strong>’s historic character. Establish<br />
a strong architectural theme that represents the character and history <strong>of</strong><br />
<strong>Brawley</strong>.<br />
LUE Policy 4.1.7: Emphasize the <strong>Brawley</strong> Central Business District as the focal<br />
point <strong>of</strong> community, civic, cultural and recreational activities.<br />
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