You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
56<br />
Share This Ebook!<br />
www.Hubspot.com<br />
the essential step-by-step guide to internet marketing<br />
cRItIcAl elemeNts to optImIze foR mobIle<br />
while your entire website should be mobile-friendly, there are some critical elements that you<br />
need to pay close attention to. If you decide to outsource this help, make sure you ask your<br />
about these:<br />
emAIls<br />
cAlls-to-ActIoN & lANdINg pAges<br />
dowNloAds<br />
VIdeo<br />
with indications that mobile bandwidth cost may be on the rise, it is important for marketers to<br />
develop lightweight ways to engage mobile users. don’t ask a user to stream a ten-minute video.<br />
Instead, provide a clean text summary of the video if they are using a cellular data connection.<br />
give them an opportunity to watch the video if they are on a wifi connection, in an effort to help<br />
them conserve mobile bandwidth.<br />
Now that you have all the right internet marketing strategies in place, it’s time to make all of<br />
them as efficient as they can be. Your main goal in this next step is to find the best way to use all<br />
the techniques we’ve already discussed to get found online and generate new customers.
Change language