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COLUMN Building a Global Organization *part 3 Join Timothy Wilson in the final instalment of his three part feature. In this issue Tim takes us through the final points that are paramount when building an international business 140 <strong>OBTAINER</strong> WORLDWIDE 06/2012
8. Begin your global organization by starting with your next-door neighbor. Finding distributors internationally starts with your neighbor. Many times a distributor asks if we are in a specific country because they know someone who knows someone. Additionally, they may even contemplate booking a ticket and flying halfway around the world to put someone in the business before they ever talk to their neighbor. Oddly enough that is the best place to start. We have all heard the old six degrees of separation saying, you are only six people away from any person on the planet. When building globally and looking for an international distributor, I find it somewhat like buying a new car. You know how before you bought the new car you never saw one like it? Amazingly, after your purchase, everywhere you go you see your car. It happens the same way in your Direct Selling opportunity. Focus on the country you want to build. If you have a team, have all of them focus on the same country for a month. Everywhere you go, ask the question “Who do you know in COLUMN Germany?” You will be shocked how many times you will accidentally run across someone who is from Germany, knows someone who lives there now, or who has relationships with people in Germany. Your next step is to simply make contact with the prospect. If you have an active upline you can arrange a three-way call with, do so. Keep in mind your job is to see if they are open to your expanding opportunity in Germany. Provide them with a brief overview of your opportunity. This is part of the contacting and inviting process and you should strive to perfect this skill set. If you have a very high quality video, something that is extremely professional, less than five minutes that highlights your company's achievements and global expansion, then send that to them and schedule a follow up within 24 hours. Your next step is to get them a packet of information on your company. The physical information will always work best in dealing with foreign prospects. The weaker the facilitating relationship the more impressive and professional the packet will need to be. Social media has also become a large part of sorting through suspects and finding prospects. This can be a slow process that requires consistency and an understanding of social media etiquette. Additionally, you will still need professional skill sets and or a good working relationship with an upline leader who has them. There are specific marketing techniques to finding distributors online and building an online marketing funnel, however that goes beyond this article. A good general rule is to look for ways to sponsor people in the same way you would respond and want to be sponsored. 9. Reverse sponsor internationally This has been one of my most effective techniques and works great when you are already dealing with a single international distributor or global organization. I continuously remind my international distributors that they have an international business too. I ask them who they know in the US or other countries that are international to them? I offer to do three way calls on all of my web conferences with any distributor who will step up and become what we referred to earlier as a facilitator. I have done very successful three way 07/2012 <strong>OBTAINER</strong> WORLDWIDE 141
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07 • 12
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Today a reader, tomorrow a leader.
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This ISSUE Dear readers, Despite th
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FlexKom Hits the Ground Running in
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Experience Results. I would be happ
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Trailblazing Direct Selling Giant Q
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adequate turnover and make their ma
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Luxury & Collectibles The Umayal Co
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Introducing QNET’s Life Site Mark
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obesity by banning soft-drinks, dit
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Sitetalk makes history: 100 million
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PM-International AG Eine Marke von
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500K Select Oleg Ogromnovy had the
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Vorwerk Is Tops in Direct Sales If
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SHORT CUT Having traveled from far
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SHORT CUT The Great Pretzel Fun Run
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CLOSE UP For Ilhan Dogan success an
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CLOSE UP 64 OBTAINER WORLDWIDE 07/2
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CLOSE UP A “Must Have” Product
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CLOSE UP 68 OBTAINER WORLDWIDE 07/2
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70 OBTAINER WORLDWIDE 07/2012 Julia
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BACKGROUND Mobile businesses >>>>>>
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SHORT CUT “SOMNIUM comes from Lat
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Page 133 and 134: COLUMN Hocus Pocus Magic Happens Wh
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