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Figure 2 Bipolar Interpretation of the Role/Position Concept
Position can be regarded as a reflection of structural elements in a chosen net.
An actor with a strong position (defined with the degree of centrality) draws virtual
boundaries in its own focal net. This is conducted either individually or collectively
(other actors can be subject to coercive reactions and adaptations).
Value nets
Value nets as sub-entities are intentionally formed coalitions in which the actors
should have a specified goal, e.g. a common orientation towards innovation
(Möller, Svahn, 1999, Parolini 1999). These nets are not just based on perceptions
(as often with focal nets) but on common expectations as well. Despite of
the fact that value nets are designed intentionally, there are some substantial differences
between them. Möller and Svahn (2002, p. 2) distinguish between
three (ideal) types of value nets: mature and stable nets (established nets), incremental
development nets (emerging value) and radical, new value creating
nets (emerging nets). Established value nets are based on specialised knowledge
of each actor’s community of practices, which means that the spreading of
tacit knowledge is vital. There exist interpersonal trust-creating processes for
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