2013-05-28-council-agenda - Taupo District Council
2013-05-28-council-agenda - Taupo District Council
2013-05-28-council-agenda - Taupo District Council
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[New Licence for sale of Ice cream], [<strong>28</strong> May 201 3]<br />
Page 2<br />
REASON FOR REPORT<br />
To seek a decision with respect to a request from Stuart Graham to operate his mobile ice cream<br />
vending business from a site on the <strong>Taupo</strong> Lakefront reserve during the times of the year when it is<br />
not being used by Gelateria Taupfi Limited.<br />
BACKGROUND<br />
Since July 2012, the site set aside for and licenced to Gelateria <strong>Taupo</strong> Ltd on the <strong>Taupo</strong> Lakefront<br />
reserve has been shared informally with Gelateria <strong>Taupo</strong> occupying it during the peak summer<br />
season, and Mr Whippy making use of it on fine afternoons during the winter and spring. With the<br />
recent grant of a new licence to Gelateria <strong>Taupo</strong> that has firmed up their seasonal occupation<br />
agreement, the site is now available for use for six months of the year by Mr Whippy.<br />
DISCUSSION<br />
The use of this established site by a second operator makes sound business sense. It utilises<br />
existing infrastructure (space, parking, power supply), gets a better economic return to <strong>Council</strong><br />
than leaving the site vacant, and provides a service to the public all year round. It is also consistent<br />
with the management plan as there is only one licence area in use for this activity.<br />
Mr Graham operated successfully from the site from July to October 2012, and wishes to have a<br />
more formal agreement with <strong>Council</strong>.<br />
DESIRED OUTCOMES<br />
. Efficient use of resources<br />
. Improved return to <strong>Council</strong><br />
. Better provision of service to the public<br />
Support for local business<br />
CONSIDERATIONS<br />
Financial Considerations<br />
Increased revenue to <strong>Council</strong> and improved revenue generating potential for the<br />
licensee.<br />
. Legal Considerations<br />
<strong>Council</strong> has authority to grant this licence.<br />
. Policy Implications<br />
The licence is consistent with the management plan as it utilises an existing site during a<br />
period when it would otherwise be vacant.<br />
. Risks<br />
There are no risks anticipated.<br />
OPTIONS<br />
Analysis of Options<br />
Option 1. Grant the licence to Mr Graham<br />
Advantages<br />
. Efficient use of resources<br />
. Improved return to <strong>Council</strong><br />
Better provision of service to the public<br />
Support for a local business<br />
Option 2. Decline the licence<br />
Advantages<br />
Disadvantages<br />
Disadvantages<br />
. The site remains vacant for half the year<br />
. <strong>Council</strong> misses out on rental revenue<br />
. Mr Graham is unable to make use of an<br />
ideal opportunity to generate revenue
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