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Business finance : theory and practice

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Problems<br />

Based on an estimated constant annual dem<strong>and</strong> of 10,000 hair dryers, the unit cost<br />

of a hair dryer has been determined by one of the business’s employees as follows:<br />

Labour: 2.5 hours at £10/hour 25.00<br />

Plastic: 2.5 kg at £10/kg 25.00<br />

Supervision 3.00<br />

Various bought-in parts 12.70<br />

Loan interest 5.00<br />

Depreciation 12.50<br />

Electrical power 2.20<br />

Apportionment of company-wide fixed overheads 23.80<br />

109.20<br />

£<br />

The supervision cost refers to the salary of an existing employee, who would be<br />

moved from her present work to manage production <strong>and</strong> sales of the hair dryer. This<br />

person’s existing work will be undertaken by someone employed on a four-year contract<br />

at an annual salary of £25,000.<br />

It is considered that manufacturing <strong>and</strong> selling the hair dryers would not have any<br />

net effect on the amount of working capital required by the business. Assume that all<br />

operating cash flows occur at the end of the relevant year.<br />

The business’s accounting year is to 31 December <strong>and</strong> its corporation tax rate is<br />

30 per cent. Assume that tax cash flows occur on 31 December of the year in which the<br />

events giving rise to them occur.<br />

Identify the minimum price per hair dryer that the business will need to charge in order<br />

for manufacturing <strong>and</strong> selling the hair dryers to meet the target of increasing the shareholders’<br />

wealth by £200,000. Ignore inflation.<br />

5.8 Penney Products plc has a manufacturing plant devoted exclusively to production of<br />

one of the business’s products, a toy known as Zapper. The product is produced only<br />

at this factory. Recently dem<strong>and</strong> has declined owing, managers believe, to the product’s<br />

rather old-fashioned image.<br />

The lease on the factory is due to expire on 31 December 20X8, <strong>and</strong> the company’s<br />

management has identified two possible courses of action:<br />

l Cease production of the Zapper <strong>and</strong> close the factory on 31 December 20X6.<br />

l Keep up production of the Zapper until 31 December 20X8 <strong>and</strong> close the factory on<br />

that date.<br />

You have been asked to make an assessment of the relative merits of the two<br />

possible closure dates. Your investigations have revealed the following:<br />

1 Annual sales revenue of Zappers is estimated at £5m for 20X7 <strong>and</strong> £4m for 20X8.<br />

Both of these amounts are stated at 1 January 20X7 prices, but are expected to<br />

increase at the general rate of inflation. Variable manufacturing <strong>and</strong> distribution<br />

costs average 40 per cent of sales revenue value. Zapper production will be charged<br />

an allocation of head office costs at an estimated £1 million for each of the two<br />

years.<br />

2 The annual rent of the factory premises is £0.9 million, payable annually in advance.<br />

If the factory were to be closed in 20X6, it appears that the l<strong>and</strong>owner would be<br />

prepared to accept just one payment of £0.9 million on 31 December 20X6 to terminate<br />

the lease. ‘<br />

151

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