Flinders Ranges and Outback Integrated Strategic Tourism Plan

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Final Plan A Governance Model for Driving and Resourcing the Implementation of the Plan Figure 6: Roles and Responsibilities for Implementation of Integrated Strategic Tourism Plan MARKETING INFRASTRUCTURE PROVISION TO SUPPORT ECONOMIC CONTRIBUTION OF TOURISM State Government Councils NRDB/SFRDB OACDT Infrastructure Agencies FROSAT SATC Operators PRODUCT DEVELOPMENT NRDB/SFRTA SATC FROSAT Private Sector ECOLOGICAL AND SOCIAL SUSTAINABILITY Councils DEH NRM Boards OACDT Communities A STRONG TOURISM CULTURE OF SERVICE AND SUPPORT Tourism Operators FROSAT/SFTA Councils SATC NRDB/SFRTA Communities RESPONSIVE PLANNING POLICIES Councils Planning SA Urban & Regional Planning Solutions d:\frosa region istp\frosa region istp.doc Page 83
Final Plan A Governance Model for Driving and Resourcing the Implementation of the Plan It is appropriate that initial support be provided to the private sector in the research and development of proposals for establishing new tourism product and/or reinvigorating existing product. Early advice can contribute to an outcome that is aligned with what is known about demand and market preference and consistent with sustainable management of natural resources and community values. Proposals with the potential to achieve these outcomes can be facilitated with advice about funding sources, partnerships, planning policy provisions and environmental management guidelines. Those that appear to have limited potential to meet the required outcomes can be encouraged to modify their proposal or be discouraged from proceeding. 13.2 Implementing This Plan The Project Steering Committee has considered a number of governance models for the implementation of this Plan including examples of the processes used by other regions who have prepared Regional Tourism Plans. The preference is for a model that builds on the existing roles regional organisations play in the development and marketing of tourism product and forges stronger links between them to ensure a coordinated approach. Overall responsibility for coordinating the implementation of the Strategic Tourism Plan should rest with FROSAT as the Board is the only regional body that has a primary focus on tourism. Its role is being broadened beyond marketing to include destination development and so FROSAT will need to work closely with the Northern Regional Development Board (NRDB) and Southern Flinders Regional Tourism Authority (SFRTA) in the area of product development. FROSAT has limited staff resources who are already working at full capacity. If additional roles are to be added to this body, existing resources will need to be refocussed or additional resources obtained. The preferred Governance Model for implementation is illustrated in Figure 7 below. Figure 7: FROSAT Strategic Plan Implementation Group SFRTA SATC Councils FROSAT Coordination of Plan Implementation FRTOA NRDB Outback Tourism Operators OACDT Urban & Regional Planning Solutions d:\frosa region istp\frosa region istp.doc Page 84
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Final Plan Contents CONTENTS ACKNOW
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Final Plan Acknowledgements Marie S
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Final Plan List of Definitions LIST
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Final Plan Executive Summary An App
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Final Plan Introduction and Purpose
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Final Plan The Theme for this Plan
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Flinders Ranges and Outback Integrated Strategic Tourism Plan

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