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4 - Central Institute of Brackishwater Aquaculture

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Nat~onal workshop-cum- raining on Blalnformatlrr and Information Managament In <strong>Aquaculture</strong><br />

3.4 Longitudinal Studies are repeated-measurement studies, that collect data<br />

over several periods in time.<br />

3.4 Syndicate Data are secondary data sold by research firms, which we can<br />

out source for use in our research. This helps a lot for desk-research or for<br />

literature review work.<br />

3.5 Data Warehouse is a centralized database that consolidates company-wide<br />

data from a variety <strong>of</strong> operational systems. Data Mlninp is a process <strong>of</strong> digging<br />

deeply into vast amounts <strong>of</strong> data to extract valuable and statistically valid<br />

information that cannot be obtained through queries.<br />

3.6 Questionnaire Format and its types:<br />

Questionnaire Format is an important function <strong>of</strong> the level <strong>of</strong> structure and<br />

disguise desired, during data collection.<br />

a. Completely Structured Question is one that is presented verbatim to every<br />

respondent and with fixed response categories.<br />

b. Completely Non-Structured Question is one that is not necessarily<br />

presented in exactly the same wording to every respondent and does not have<br />

fixed responses.<br />

c. A Disguised Question is used to examine issues for which direct question<br />

may not elicit truthful answers.<br />

4 Validity <strong>of</strong> survey instrument (Internal & external validity):<br />

Internal Validity is the extent to which observed results are due solely to the<br />

experimental manipulation. External Validity is the extent to which observed<br />

results are likely to hold beyond the experimental setting.<br />

5 Scales and Data Measurement<br />

Measurement is nothing but the assignment <strong>of</strong> numbers to responses based on a<br />

set <strong>of</strong> guidelines. We may have both metric as well as non-metric data, as the<br />

response <strong>of</strong> the respondents <strong>of</strong> any research.<br />

Metric Data are data with interval or ratio properties.<br />

Non-Metric Data are data with only nominal or ordinal properties.<br />

5. Scales<br />

We have four types <strong>of</strong> scales; namely: 1. Nominal, 2. Ordinal, 3. Interval and 4.<br />

Ratio scale.<br />

On a m a 1 Scale, numbers are no more than labels and are used solely to<br />

identify different categories <strong>of</strong> responses.<br />

An<br />

is more powerful than a nominal scale in that the numbers<br />

possess the property <strong>of</strong> rank order.

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