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Rural Strategy - Surf Coast Shire

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<strong>Surf</strong> <strong>Coast</strong> <strong>Shire</strong> <strong>Rural</strong> <strong>Strategy</strong> Review<br />

Final Report<br />

9 <strong>Surf</strong> <strong>Coast</strong> <strong>Rural</strong> <strong>Strategy</strong> (2007)<br />

9.1 Revised <strong>Rural</strong> <strong>Strategy</strong><br />

Based on the findings of the rural strategy review investigations, including stakeholder<br />

consultation undertaken to date, the project team recommends the following elements be<br />

embraced as the <strong>Shire</strong>’s revised <strong>Rural</strong> <strong>Strategy</strong> (2007).<br />

9.2 Key Strategic Elements<br />

9.3 Vision<br />

The review of the rural land strategy has concluded the following:<br />

A long history of agricultural production has left a legacy of rural landscapes and<br />

townships valued by the <strong>Surf</strong> <strong>Coast</strong> community and significant to the <strong>Shire</strong>’s identity and<br />

liveability;<br />

While comparatively modest, the economic value of agriculture continues to grow and<br />

there is potential for further development of agricultural production, particularly<br />

horticulture, based on recycled water;<br />

Farming and agriculture are particularly important and valued in the northern area of the<br />

<strong>Shire</strong>;<br />

The <strong>Shire</strong> has significant environmental assets that contribute to the amenity and<br />

landscape of the <strong>Shire</strong> and are important to the <strong>Shire</strong>’s tourism;<br />

Landholders farming for lifestyle purposes are a significant proportion of the rural<br />

population, particularly in the rural hinterland;<br />

Farming and the rural landscape provide non-urban breaks particularly between Geelong<br />

and Torquay and between coastal settlements and are an important element of the<br />

settlement strategy; and<br />

Tourism has traditionally focused on the coast however, there are opportunities for<br />

tourism development, particularly in the farmed rural hinterland. These opportunities<br />

should not come at the expense of environmental, landscape, social and agricultural<br />

values.<br />

The <strong>Surf</strong> <strong>Coast</strong> <strong>Rural</strong> Land Use <strong>Strategy</strong> sets out a long term vision for the <strong>Shire</strong>’s rural<br />

areas that:<br />

Encourages growth of sustainable agriculture;<br />

Grows and maintains prosperous and sustainable rural communities;<br />

Minimises urban-rural conflicts;<br />

Protects rural landscapes; and<br />

Protects and enhances environmental assets.<br />

RMCG Consultants for Business, Communities & Environment Page 50

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