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ROBERT SEVER CELEBRITYJI - DalCasa

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Investments<br />

Written by: Mary Novosel<br />

42<br />

BUSINESS-SHOPPING CENTRES IN CROATIA – “MECCAS” OF GOOD PROFIT<br />

“Joker” from Split Isn’t<br />

Ashamed Facing the World<br />

The recently opened shopping centre, owned by Split businessman Željko Kerum and worth<br />

70 million euros, is the first completed project that is based on the new General Urban Plan<br />

that Split received in December of 2005<br />

Brodarica in Split, featuring the just-opened shopping<br />

centre “Joker”, has recently become an<br />

unavoidable destination for thousands of visitors<br />

that wish to consume all the services provided<br />

by this project, which spreads across 54 000 square<br />

metres and has cost about 70 million euros. Along with<br />

around a hundred stores, restaurant objects, a supermarket,<br />

cinema, swimming pool for the summer and ice<br />

rink for the winter, the “Joker” centre – which received<br />

its name after the initials of Joško, owner Željko Kerum’s<br />

son – also opened many new job positions and a completely<br />

new vision of Split as a city that is getting more<br />

rewarding for investments, trading and shopping.<br />

The First in Accordance to GUP After 22 Years<br />

The opening itself left many visitors breathless. The centre<br />

has four floors that surround an enormous gallery<br />

with a glass cupola at the top. The highest floor, which<br />

is reachable via an elevator and the staircase, features<br />

a restaurant and the winter ice rink. The entire complex

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