ART INSIGHTS Creating Wealth as a Successful Artist - John Dahlsen

on the length and nature of the presentation,this can amount to anywhere between 70and 200 images, followed by a question andanswer discussion. In this time of imageprojections, I focus on the visuals aroundeight main aspects of this environmentalartwork.Art Calendar: You have chosen to be selfrepresented.How do you maintain such astrong focus on creating new work, whilebalancing it with the art of selling, bookingspeaking engagements, etc.?Dahlsen: Being predominantly selfrepresentedhas also just happenedgradually, toward the end of the nineties,and has continued to this day. I did marketmyself quite aggressively at one point, asI really wanted to make no mistake as tohow I positioned myself. In many ways,this has worked, as I tend to rely more onmy reputation these days. I’ve found thatresponding relatively early to the need foran Internet presence has worked wondersfor me with international exposure and135