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integrating sustainability themes into media - Collaborating Centre ...

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www.scp-centre.org<br />

Potential roles<br />

• Advising and assisting <strong>media</strong> stakeholders on the basis of expert<br />

<strong>sustainability</strong> knowledge, providing relevant contacts, offering potential<br />

topics and suggestions for <strong>sustainability</strong> content and storylines or articles,<br />

offering information drawn from information workshops and<br />

seminars.<br />

(3) NGOs<br />

• NUA – Natur und Umweltschutzakademie NRW<br />

• Landesarbeitsgemeinschaft Lokale Medienarbeit NRW e.V<br />

Potential roles<br />

• Promoting and consulting on the platform, providing relevant contacts, offering<br />

potential topics and suggestions for <strong>sustainability</strong> content and storylines, offering<br />

information drawn form workshops and seminars.<br />

(4) Sponsors<br />

• WDR, RTL, SuperRTL, VOX, WAZ Mediengruppe, Bertelsmann-Stiftung, Utopia,<br />

Filmstiftung Nordrhein-Westfalen<br />

Potential roles<br />

• Co-financing and sponsoring the platform.<br />

(5) Political authorities<br />

• MUNLV<br />

Potential roles<br />

• Providing in-house information on <strong>sustainability</strong><br />

• Co-financing and sponsoring the platform<br />

(6) Media users / the public<br />

• Mainstream <strong>media</strong> users<br />

• Other stakeholders interested in <strong>sustainability</strong> topics<br />

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