WTM Media Diary of Events Brochure - World Travel Market

WTM. Media Diary of Events 2012TUESDAY 6 NOVEMBER11.30 – 12.15 Using Distribution to Capitalise on 'The Market Segment ofOne'Organised by SiteMinderIn today's hyper-connected travel space, the ultrasavvyguest is always-on, knows what they want, howto fi nd it and what it's worth. Or do they? What marketsegments does your hotel target? How do you manage,measure, engage and market to Today's Booker in aMarket Segment of One? Learn how to expand yourreach, measure your performance and out-perform yourcompetitors in today's "new normal" online distributionenvironment.Speaker: Erik Munoz, Executive Director Sales & MarketingEMEA & Americas, SiteMinderTT370 - Technology Presentation Theatre11.30 – 12.30 Turkish Tourism on the Rise: Latest Results, News andOutlookDon't miss the opportunity to hear the latest news andfi ndings as Turkey reveals the results of new research onits tourism industry, analysing trends and perceptions; aswell as highlighting recent and forthcoming investmentsand the outlook for tourism including opportunitiesfor both the UK and international tourism. Indeed, theUndersecretary of the Ministry of Culture and TourismOzgur Ozaslan, will be providing an insight into what hasinfl uenced the signifi cant growth of the Turkish tourismmarket of over 50% in the past fi ve years, along with thetrends that have helped shape the tourism sector. Theconference will also include projects and plans ahead,as well as discussing the broader tourism strategy for2013 and beyond.Speaker: Ozgur Ozaslan, Undersecretary of the Ministryof Culture and TourismPress Centre, Platinum Suite 6, Level 212.00 – 12.10 Agri Tourism Development Corporation, India: PioneeringAgri Tourism in India as supplementary income andlivelihood in agriculture to address the migration of ruralyouths to cities.WTM World Responsible Tourism Day is introducinganother innovative ‘fi rst’ with the launch of Speakers’Corner. For more than 150 years, crowds have gatheredat London’s famous Hyde Park to air their views, debateissues and bring up hot and sometimes controversialtopics.As part of the WTM World Responsible Tourism Dayprogramme, delegates will get the chance to talk abouttheir own responsible tourism activity, explore new ideasand introduce opinions on ethical trends.Speaker: Pandurang Taware, President & ManagingDirector, Agri Tourism Development CorporationWTM WRTD Speakers’ Corner – AS275 – SouthHall21