WTM Media Diary of Events Brochure - World Travel Market

WTM. Media Diary of Events 2012THURSDAY 8 NOVEMBER14.00 – 15.15 Green Innovation in Tourism: Enhancing competitivenessand reducing costsWith one billion international visitors expected in 2012,how can tourism sustain its responsible growth throughinnovative practices aiming at reducing its negativeimpact? Innovation is the key to ensuring sustainabilityand keeping up with the competition.Tourism demonstrated to be a rather dynamic sectorwithin the last century, and there is a need to fi nd outhow green innovation can uphold its growth and stir thesector’s competitiveness. It is now widely acknowledgedthat the tourism sector has become one of the world’smost prominent drivers of economic growth.The sheer size, reach and multi-faceted nature of theindustry put it in a unique position from a global resourceperspective as shifts in industry practices can havetremendous impacts and stimulate change towardsgreater sustainability along supply-chains and acrossvarious sectors.Speakers: World Tourism Organization (UNWTO), HotelOwner (of a zero-emission hotel in Europe), DestinationRepresentativeSouth Gallery Rooms 21 & 2214.15 – 15.15 The best DMO innovations of 2013WTM Social Travel Market in partnership with Gogobotand Siren CommunicationsA look at how other tourist boards and suppliers havebeen innovating in 2012 – and what plans are inplace for 2013. We’ll be inviting six to come on stage– as with the blogger innovations – to talk about theirideas. Including Catalunya and its Instagram blog trip(complete gimmick – or template for innovative phototrips?); Visit England’s Fan in a Van around the OlympicsSpeakers: Kylie Clark, Head of PR and Marketing, JapanNational Tourism Organisation, Miquel Alabern, Directorof Promotion, Catalunya, Nick Montemaggi, Blogville,Emilia Romagna, Rachel Kershaw, VisitEngland's Fan In aVan and Simone Kurtzke, VisitScotland and Tori Pearce,International Business Development Manager, ThinkSocial Media.TT370 - Technology Presentation Theatre15.00 – 15.10 TravelSim – TT235Presentation: How does TravelSim work? Why becomea TravelSim distributor? How TravelSim can increase yourcustomers' loyalty? How to become a distributor?Speaker: Olga Knjazeva, TravelSim ProductSpecialist15.15 – 15.20 Wrap and End of WTM Social Travel MarketWTM Social Travel Market in partnership with Gogobotand Siren CommunicationsRound up of WTM Social Travel MarketTT370 - Technology Presentation Theatre16.00 – 17.00 VeriFone Media – TT450Happy Hour. Take a virtual taxi journey in their Londontaxi ‘parked’ on the stand.63