WTM Media Diary of Events Brochure - World Travel Market
WTM Media Diary of Events Brochure - World Travel Market
WTM Media Diary of Events Brochure - World Travel Market
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<strong>WTM</strong>. <strong>Media</strong> <strong>Diary</strong> <strong>of</strong> <strong>Events</strong> 2012THURSDAY 8 NOVEMBERactivity. Hear about the evolution <strong>of</strong> hotel distributionand how the latest distribution tools are helping hotels tomaximise their yield.Speaker: Erik Munoz, Executive Director Sales & <strong>Market</strong>ingEMEA & Americas, SiteMinderUsing 3rd party distribution as a win-win to increasedirect revenueHotels must work together with online travel agentsand other third party distribution platforms to improverevenue. This can result in a win-win to increase directwebsite conversions and direct revenue.Speaker: Martin Soler, <strong>Market</strong>ing Director + formerGeneral Manager, WIHPSpeaker: Rupert Gutteridge, Sales and <strong>Market</strong>ingDirector, GuestlineTaking an integrated approach to informationmanagement and distributionIn a world inundated with data from OTA sites through toTripadvisor, Facebook and Twitter, how do you use thiswealth <strong>of</strong> data to ensure you are driving a clear, crispand consistent view <strong>of</strong> your hotel's public pr<strong>of</strong>i le, fromrates and availability to brand image. Learn how youcan spot the trends that affect rates and connect thedots between rates and image to maximise your valueproposition and revenue.Speaker: Tim Weeks, VP Business Development, Europe,RateGainTT370 - Technology Presentation TheatrePutting your technology in the cloudTraditionally, hotels would have their propertymanagement systems and other s<strong>of</strong>tware sitting onservers within their premises with all the maintenancehassle that this would entail. The latest approachnow is to use s<strong>of</strong>tware that can be accessed over theweb. Hear about the advantages <strong>of</strong> running yoursystems in the cloud.Speaker: Tim Weeks, VP Business Development, Europe,RateGain11.00 – 12.00 Is the industry doing enough to cater for people withdisabilities?Sponsored by BBC <strong>World</strong> NewsLast year we looked at the “Business Case For TakingResponsibility For Ensuring Access For All”, this year wewant to take a hard look at whether the industry is doingenough. How much progress has the industry made? Isit taking it responsibility seriously? What more need to bedone? Is more regulation the answer?Chair: Philippe Rossiter FIH, Chief Executive, Institute <strong>of</strong>HospitalitySpeakers: David Stratton, Spikemarketing, Lynne Kirby,Managing Director, Enable Holidays and MagnusBerrglund, Scandic Accessibility AmbassadorSouth Gallery Rooms 19 & 2057
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