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PKF Hotel Market Demand and Financial Analysis - DIA Business ...

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The Westin Denver International AirportArea ReviewTop Denver AttractionsAttractionCherry Creek Shopping Center16th Street MallLoDo Historic DistrictCastle Rock Factory outlets Science/IMAXDenver Zoo MuseumColorado State CapitolPark Meadows Retail ResortFlatirons Crossing MallColorado RockiesCoors BreweryDenver PavilionsDenver Museum of Nature & ScienceRed Rock AmphitheaterBuffalo Bill's GraveLarimer SquareSource: Longwoods ReportLocationDenverDowntown DenverDowntown DenverCastle RockDenverDowntown DenverLittletonBloomfieldDowntown DenverGoldenDowntown DenverDenverMorrisonGoldenDowntown DenverIn addition, Denver has realized significant growth in tourist-related facilities overthe past several years. Most noteworthy is the opening of three new stadiums:76,000-seat Invesco Field at Mile High for the NFL Denver Broncos; 50,000-seatCoors Field for the MLB Colorado Rockies; <strong>and</strong>, 20,000-seat Pepsi Center for theNHL Colorado Avalanche <strong>and</strong> NBA Denver Nuggets. In addition, Ocean Journey, aworld class $93-million aquarium <strong>and</strong> $125 million Six Flags at Elitch Gardendowntown amusement park also represent popular tourist attractions.The lower downtown Denver area, known as “LoDo,” has been completely restored.LoDo is bounded by Larimer Street on the southeast <strong>and</strong> the Central Platte Valleyon the northwest. This area is known for its numerous restaurants, nightclubs, <strong>and</strong>art galleries. Completion of Coors Field in 1995 sparked extensive redevelopment,with warehouses originally constructed in the late-1800s being converted torestaurants, residential lofts, <strong>and</strong> night clubs. Over 40 restaurants have openedsince 1995, mostly near Coors Field revitalizing the downtown area with newresidential projects, retail <strong>and</strong> the aforementioned dining options.D. AREA SUMMARYThe Denver MSA has experienced expansion in many sectors <strong>and</strong> continues toattract commercial business. Economic indicators such as population <strong>and</strong>employment growth, commercial office space absorption, <strong>and</strong> increased airportpassenger traffic all reflect the steady growth of the Denver MSA. Denver isprojected to continue to experience growth going forward, thus benefiting theproposed Subject upon completion.II-16

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