panel de discusiónsuch as wind power; nevertheless, energy willhave a higher cost and this value should not bepassed on to the client”, mentions John Newcomb– Principal HP Critical Facilities Servicesfor Latin America.By the year 2035, the world population willreach 8,500 million people on the planet, it is anincrease of 2,500 million inhabitants on Earth,(compared to 2007), who demand services. JohnNewcomb says: “the third pressure on all everycompany is to have access to information, whetherthey are investors or clients, they all want toSustainable ConstructionNOMThe Ministry of Environment and Natural Resourcesinformed they are working on a voluntaryOfficial Mexican Norm (NOM) regardingsustainable constructions, which will providemore certainty and control in standard for suchconstructions around the country. Applying avoluntary NOM in this matter will allow the creationof a base line on the subject nationwide,instead of having 32 different parameters, oneper each state.César Chávez, Director of Fomento AmbientalUrbano y Turístico (Environmental, Urban andTouristic Support) of the entity, specified thateven though a voluntary NOM does not forceany construction firm to comply with stated restrictions,it does encourage social and nationalcommitment with environmental protection. Theprevious, because the construction of buildings,companies and housing in order to achieve betterwaste control as well as energy and watersavings, among other resources, brings aboutgreat benefits to different priority sectors.The public official highlighted as one ofthe main aspects of the voluntary NOM forconstructions, the fact that sustainable constructionsare linked to the urban context, andhe mentioned some of the states which havemoved forward faster in that direction: MexicoCity, Jalisco, Nuevo León, and Guanajuato.He added that thanks to Mexico’s environmentalcommitment, international support forresearch and construction of green housingthroughout the national territory is available.Source: SEMARNAT PressIDEI has beencreating awarenessabout Sustainableconstruction, which is,more than a need, anobligation that must bepresent in the future ofreal estate developers.transfer it and that is the reason why data centers,far for being discarded, are growing.”“In HP we have a service portfolio that seeksthe optimization of energy use, that helps measurementand control of energy consumption.Concerning data centers, we are in charge ofdesigning, consulting, implementing and assuringthat what was built operates according to whatwas specified; we also assess energy consumptionand we make recommendations for thosecompanies who hire us”, concludes Newcomb.Internacional de Inversiones:witnesses of evolution insustainable constructionKnown as IDEI, Internacional de Inversiones,(according to its initials in Spanish), a companyfrom Monterrey that was created 38 years agoand that has witnessed progress throughout allthese years in governments’ awareness, in realestate developers and in the community in general,towards the sustainability matter.Alberto de la Garza Evia, President ofIDEI, points out several problems that affectthe quality of life, such as “the occupation ofmore and more land by communication meansand by all sorts of constructions, in addition tothe unrestrained energy consumption, noise incities, irresponsible construction design, poorenvironmental conditions in work places, lackof an appropriate public transportation system,excessive automobile use, among others.”According to their President, IDEI has beencreating awareness about the responsibility towardsnature, costumers, communities wheretheir projects are developed, and themselves.“Some examples of our developments relatedto sustainability are: a land purchase in thecity of Monterrey, where Céntrika project wasbuilt and where the remains of American Smeltingand Refining Company, the first foundry inthe city, used to be. Along with some biologists,specialists, experts from Grupo Minera México(Mining Company), staff members from UniversidadAutónoma de Nuevo Leon (Nuevo LeonState University), members from SEMARNAT(Ministry of Environment and Natural Resources),and some ecologists, we carried out a greatcleaning job, as well as the rescue of a pollutedindustrial land; it involved a 23-month work”,mentions Alberto de la Garza Evia.On the other hand, IDEI is developing threeprojects (VAO, ATRIA, SAQQARA), where theyhave involved in sustainability processes in differentstages, from land purchasing, picking anarchitecture firm, engineering design, studyingthe needs of those who will live in these developments,to LEED certification. They are mixeduseconstructions, where a high percent, between60 or 70% is destined to water and greenspaces, squares, walking paths, and gardens.Sustainable construction is therefore, aneed and an obligation that must be present inthe future of real estate developers •The Ministry of Environmentand Natural Resourcesis working on a voluntaryOfficial Mexican Norm(NOM) regarding sustainableconstructions, which willprovide more certainty andcontrol in standard aroundthe country, creating a uniquebase line on the subjectnationwide.40www.inmobiliare.com
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