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SAF-HOLLAND

SAF-HOLLAND - More.de AG

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Company Strategy<br />

End User Focus<br />

Direct customers are trailer and truck OEM but the majority of sales are specified by end-users (up to 80%)<br />

Major customers secure long-term volume contract based on this certainty of demand<br />

Marketing and sales organization oriented towards end-customers – fleets and leasing companies<br />

Internationalization<br />

20 manufacturing facilities worldwide, including low-cost and emerging market locations in Slovakia,<br />

China and Brazil<br />

Positioned to capitalize on fast growth in international trade flows and emerging market economies<br />

Serve ever-globalizing customer base (e.g. Volvo, PACCAR, Daimler, CIMC)<br />

Aftermarket<br />

After-sales service networks of around 2,200 stations in Europe and 4,800 stations in North America<br />

Natural growth in aftermarket sales in line with growing installed base<br />

Technology and R&D<br />

Technology leadership across product range<br />

Continuous investment in innovation<br />

Positioned to capitalize on increased penetration of high-end technologies across global markets<br />

Over-proportional growth and expansion of global market leading position<br />

19 <strong>SAF</strong>-<strong>HOLLAND</strong> CMD Updated 7 January 2008

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