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Fig.No.4: Shows the preference towards food: 60 50 40 30 20 No of respondent Percentage 10 0 Fig.No.5: Ranking of McDonald’s by Respondents: Fastfoods Homefood 40% 60% Fig. No.6: Change of Preference owing to incentive schemes: 10% 18% Yes No Can`t say 72% www.theinternationaljournal.org > RJEBS: Volume: 02, Number: 08, June-2013 Page 94
Fig.No.7: The effects of Fast Food on health: Can`t say , 12% No, 11% Yes, 77% Fig. No.8: The diversity of menu at McDonald’s according to consumer 5% 35% 60% yes no can't say Fig No.9: Consumer perception on quality of McDonald’s : 60% 40% 20% 56% 44% percentage 0% Less Enough 0% High Source: Questionnaires The given hypothesis statement is that “there is a significant impact of delivery of the food items and maintenance of its standards on consumer perception towards preferring fast food like McDonald’s” can be verified with the help of Chi square test. This has been proved in the light of the consumer www.theinternationaljournal.org > RJEBS: Volume: 02, Number: 08, June-2013 Page 95
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Table of Contents Articles STUDY ON
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vantage of aligning the sales techn
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4. RESULTS AND DISCUSSION 4.1 DEMOG
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level. Young consumers who fall in
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13. Hiu A, Siu N, Wang C, Chang L.
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asic information about the MGNREGA.
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The MGNREG act rightly pointed out
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H.S.C 01 (5.26) 02 (6.45) 01 (6.25)
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H.S.C 03 - 02 - 02 - 7 - 07 (4.66)
Page 20 and 21:
Blue Ocean Strategy and the dynamic
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The market positioning concept was
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Figure 1 The Value Innovation Proce
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The “dynamic strategy” model is
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Importance of technology, innovatio
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4.6 Question: Do you think a consta
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introduced. Every innovation; telev
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Porter, ME (1980) Competitive Strat
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possible alternative techniques, th
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0.5. So the factor analysis may be
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[3] Boshoff, C 1997,‘An Experimen
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Industry Life Cycle Curve: The Wiz-
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Segmenting the Market Geographic: T
Page 46 and 47: The basic objective of WTO were: Tr
Page 48 and 49: the application of intellectual pro
Page 50 and 51: Under The US Endangered Species Act
Page 52 and 53: organization is one continued failu
Page 54 and 55: upwardly through international coor
Page 56 and 57: Public Distribution System and its
Page 58 and 59: Compone nt Tota l Table 2 Service Q
Page 60 and 61: Table 3 Satisfaction of PDS functio
Page 62 and 63: Table 7 Correlation - Adequate Quot
Page 64 and 65: education and across the business s
Page 66 and 67: Fig. 1: Model for Management Educat
Page 68 and 69: forms of competition from those tha
Page 70 and 71: Kohn. A. (1986) No Contest: The Cas
Page 72 and 73: weaknesses in the context of the cu
Page 74 and 75: therefore the investments need a co
Page 76 and 77: developed by NHCC. In fact, the pos
Page 78 and 79: Table 3: The SWOT Matrix for NHCC O
Page 80 and 81: A Comparative Study of Gross NPA of
Page 82 and 83: 3.2 Priority Sector advances Priori
Page 84 and 85: 3.1 Bank-wise NPA in 2009 (Amount i
Page 86 and 87: 3.3 Bank-wise NPA in 2011 (Amount i
Page 88 and 89: 5) Conclusion: The level of NPAs in
Page 90 and 91: million customers in 118 countries
Page 92 and 93: The Big Mac concept is very popular
Page 94 and 95: Indian farmers. "Ask McDonald's abo
Page 98 and 99: perception towards quality of McDon
Page 100 and 101: Zone of Tolerence for the Banks: Ex
Page 102 and 103: Customer Satisfaction Kotler and Ar
Page 104 and 105: The service quality attributes are
Page 106 and 107: Ing. Vysya and Karnataka bank, arri
Page 108 and 109: E20 .891 E21 .876 E22 .395 Extracti
Page 110 and 111: Brown T J and Churchill, G A and et
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