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Adlens Brand identity style guide<br />
Sundials Photography<br />
Hero photography should appear on block<br />
pop colour backgrounds. Where possible<br />
the subject should be shown turning one of<br />
the dials, illustrating the USP.<br />
Hero photography should be accompanied<br />
by practical lifestyle imagery demonstrating<br />
the product in use. Again, where possible<br />
the subjects should be shown adjusting the<br />
glasses.<br />
Photography should reflect the fun and<br />
simplicity of the product and the lifestyle<br />
opportunities that instantly adjustable<br />
sunwear can facilitate.
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