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Adlens Brand identity style guide<br />
Adlens John Lennon Logo<br />
X<br />
Exclusion zone<br />
X<br />
The Adlens element of the John Lennon<br />
signature logo must always appear with the<br />
Lennon element and accompanied by its<br />
trademark.<br />
The Adlens John Lennon logo can appear<br />
on balck or white backgrounds but the<br />
yello signature should only be used on the<br />
black background for legibility.<br />
X = 1/2 height of ‘a’<br />
X<br />
Mono logo on white<br />
The brand should be refeered to as Adlens<br />
John lennon Collection and the The first<br />
instance as text in a document should be<br />
accompanied by its trademark -<br />
Adlens ® John lennon Collection<br />
Mono logo on black<br />
The exclusion zone should be<br />
observed where possible however the logo<br />
can be used on background colours<br />
or imagery providing its legibility is not<br />
impaired.<br />
The official John Lennon<br />
Signature and John Lennon<br />
sketch, drawn by Yoko Ono,<br />
can also be used as an<br />
endorsement of the official<br />
John Lennon brand assets.
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