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Adlens Brand identity style guide<br />

Adlens Interface Logo<br />

X<br />

Exclusion zone<br />

X<br />

The Adlens element of the Interface logo<br />

must always appear with the SeePlus<br />

element and accompanied by its<br />

trademark.<br />

The Adlens SeePlus logo can appear on<br />

black or white backgrounds but the steel<br />

colour varies dependent on the backgound<br />

colour.<br />

X = 1/2 height of ‘a’<br />

X<br />

Logo on white<br />

The brand should be referred to as Adlens<br />

SeePlus and the first instance as text in a<br />

document should be accompanied by its<br />

trademark -<br />

Adlens ® SeePlus<br />

Interface Blue<br />

PMS 298<br />

64%C 10%M 1%Y<br />

The exclusion zone should be<br />

observed where possible however the logo<br />

can be used on background colours<br />

or imagery providing its legibility is not<br />

impaired.

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