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Adlens Brand identity style guide<br />
Adlens SeePlus Logo<br />
X<br />
Exclusion zone<br />
X<br />
The Adlens element of the SeePlus<br />
signature logo must always appear with the<br />
SeePlus element and accompanied by its<br />
trademark.<br />
The Adlens SeePlus logo can appear on<br />
black or white backgrounds but the steel<br />
colour varies dependent on the backgound<br />
colour.<br />
X = 1/2 height of ‘a’<br />
X<br />
Logo on white<br />
The brand should be referred to as Adlens<br />
SeePlus and the first instance as text in a<br />
document should be accompanied by its<br />
trademark -<br />
Adlens ® SeePlus<br />
The exclusion zone should be<br />
observed where possible however the logo<br />
can be used on background colours<br />
or imagery providing its legibility is not<br />
impaired.<br />
SeePlus light Steel<br />
10%C 3%Y 16%K<br />
SeePlus dark Steel<br />
20%C 6%Y 32%K
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