SleepTech Magazine / May - June 2017
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129<br />
in the main foyer of the fairground<br />
namely THE SLEEP ZONE where<br />
latest mattresses of 20 manufacturers<br />
will be displayed for<br />
the testing of professionals and<br />
consumers and to showcase the<br />
latest trends in the industry. This<br />
part had attracted a great deal of<br />
interest during last edition by the<br />
visitors as well as by the exhibitors.<br />
The mattress industry in Turkey<br />
has reached the sales figures of<br />
over 4 million in the local market<br />
in 2014. 95 percent of the<br />
market has been consisted of<br />
spring mattresses and remaining<br />
5 percent of foam mattresses. The<br />
size of the market is very close to<br />
TL 1 billion and the growth rate is<br />
7%. 10 thousand mattresses of<br />
Turkey’s total 20 thousand daily<br />
are produced in Kayseri which is<br />
followed by Istanbul and Izmir.<br />
There are more than 400 manufacturers<br />
in Kayseri. The production<br />
capacity of these firms approaches<br />
to 2.7 million. Kayseri holds the<br />
half of the total production with<br />
2.5 million mattresses. The share<br />
of the sector in the foreign market<br />
is over 100 million dollars. Kayseri<br />
performs more than half of the<br />
total export value. The mattresses,<br />
which are produced in Kayseri, are<br />
exported mainly to France, Germany<br />
and The Netherlands and other<br />
European countries and the different<br />
countries of the Middle East.
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