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SleepTech Magazine / May - June 2017

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18<br />

The best<br />

of Turkey<br />

shines in the<br />

world with<br />

Turquality<br />

Major brands<br />

covered by<br />

Turquality program<br />

breakthrough among<br />

others carry the<br />

quality of Made in<br />

Turkey labels to all<br />

over the world.<br />

Turkish brands are rapidly integrating<br />

with developing technologies,<br />

bringing the trends around<br />

the world in unique products they<br />

design. The awareness about<br />

Made in Turkey labels and is<br />

increasing day by day in international<br />

arena. One of the most<br />

important projects supporting this<br />

aim is TURQUALITY®, a master<br />

brand for Turkish made products<br />

and companies. Thanks to the<br />

support provided by the project,<br />

companies in medical, beauty,<br />

furniture, carpet, textile, energy<br />

sectors and many other Turkish<br />

brands in the field are doing great<br />

success in the world. With the R &<br />

D efforts, more innovative products<br />

have begun to be launched in<br />

the markets. While engaging more<br />

activities in the world of innovation,<br />

Turkey is presenting the<br />

world with the finest companies<br />

with TURQUALITY® project.<br />

Turquality is the first and only<br />

state supported branding initiative<br />

in the world. Selected brands<br />

are registered under the project<br />

and supported for their several<br />

foreign trade activities. The companies<br />

covered, find more opportunity<br />

and funds for the promotion<br />

of their brands and products in<br />

abroad. Supports offered to the<br />

brands cover incentives given<br />

for the activities of fast growing<br />

brands from the production stage<br />

up to the marketing, sales and af-

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