SleepTech Magazine / May - June 2017

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name Innova is originated from
innovation, which is one of the
main pillars of the Company.”
“As we see the future of industry
at digital environment, we are
investing on digital systems and
digital marketing as far as the
mattress industry is concerned”
Önder Honi pointed out, “We
offer consulting services for
mattress producers to make
them international. We are
trying to adapt their mentalities
to international business. We
are changing products designs,
marketing approach by launching
brand new approaches.”
“Global networking is one of
the main job of Innova Bedding.
People are looking for machinery,
employee, material, design
etc. We have a global network
to find almost all of them.
Sourcing is another part of our
company, we are able to offer
almost 100 different mattress
components for the mattress
industries.”
He added, “Thanks to Innova
Bedding product network, Innova
Bedding also supplies properties
of products like the coolness
of cotton, thermal comfort of
wool, incredible natural comfort
of horsehair, the natural antibacterial
and comfort effect of coco
(pads made from coconut fiber.)
Innova Bedding can supply you
3D Mesh Fabric for the air circulation,
all kind of pillows and gel
products which provide you cool
effect on the bed.”