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brandannual 2019

The brandannual magazine has been issued for the 6 year. The magazine covers brand-relevant topics in the area of financing, brand management, current studies, people and industry trends. This year covering Destination, City & Region Branding, Corporate Branding, Brands for Competitiveness and Sustainable Growth, Innovation, Alternative Financing as well as several high-ranked companies, programs, projects, nations and initiatives.

The brandannual magazine has been issued for the 6 year. The magazine covers brand-relevant topics in the area of financing, brand management, current studies, people and industry trends.



This year covering Destination, City & Region Branding, Corporate Branding, Brands for Competitiveness and Sustainable Growth, Innovation, Alternative Financing as well as several high-ranked companies, programs, projects, nations and initiatives.

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Argentina<br />

Greetings<br />

Argentina:<br />

Moving Forward<br />

H.E. Rafael Mariano Grossi<br />

Ambassador of Argentina to Austria,<br />

Slovakia and Slovenia<br />

Once again, Argentina joins<br />

iconvienna, a truly iconic<br />

platform for investment,<br />

trade and economic opportunities<br />

in Europe. This year marks<br />

the 15th Anniversary of this prestigious<br />

forum and we are delighted to<br />

be part of it.<br />

After a year marked by our successful<br />

leadership at the helm of<br />

the G20, crowned by a summit of<br />

the leaders of the biggest economies<br />

in the world, held in Buenos Aires<br />

last December, our country continues<br />

to play an increasingly important<br />

role in our region and beyond.<br />

The world’s eighth largest country<br />

and third most important economy<br />

in Latin America, Argentina stands<br />

out as one of the world’s leading<br />

food producers, enjoying abundant<br />

natural resources, including the<br />

fourth largest shale oil and second<br />

largest shale gas reserves in the<br />

world.<br />

This, in itself, places Argentina<br />

as a country with the most promising<br />

and fastest growing energy<br />

sectors in the region. Our industrial<br />

sector is vibrant, dynamic and<br />

multi-faceted, with an important<br />

presence in the beverage, food processing,<br />

chemical and pharmaceutical<br />

production. Always at the top<br />

of Latin America’s Human Development<br />

Index, Argentina is proud of<br />

its highly qualified human capital.<br />

A unique set of qualities makes<br />

Argentina an attractive place for<br />

business and investments. We<br />

look forward to meeting you at<br />

iconvienna <strong>2019</strong>!<br />

Foto: Embassy of Argentinia<br />

The Business and Investment Magazine <strong>brandannual</strong> 19

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