INSTYLE March-April 2019
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INFEATURE<br />
FESTIVE<br />
ghd continue to merge their iconic innovations<br />
with stylistic trends, this time capturing the<br />
festival spirit that is so <strong>2019</strong>, with kaleidoscopic<br />
hues and plenty of shine in the all-new ghd<br />
Festival collection.<br />
With music festivals like Coachella leading the<br />
way, the carnival spirit and inimitable energy<br />
of festivals is real on both a global and local<br />
stage (pardon the pun), as defined by headline<br />
acts, face paint, glitter, braids and bright hair<br />
hues, as well as always iconic ripped denim. The festival aesthetic<br />
is a particular mood, and ghd have encapsulated that in the<br />
Festival collection of newly and appropriately designed ghd tools.<br />
The collection, launched as of <strong>April</strong> 1 <strong>2019</strong>, is headlined by the<br />
ghd platinum+ styler, which uses innovative predictive technology<br />
to cater to the user’s individual hair needs, such as the thickness<br />
of the hair and the speed at which the user is styling. It allows<br />
for 70 per cent stronger hair, 20 per cent more shine, double the<br />
colour integrity and the brand’s fastest ever heat up time.<br />
The next tool brings you to the smooth and sleek realm, in the<br />
form of the renowned ghd Gold ® styler, with a definitively un-gold<br />
makeover. The tool features dual-zone technology for premium<br />
styling and top-tier, modern results, adding some extra edge to<br />
festival styles.<br />
Lastly, the collection offers the ghd Air ® hairdryer, fitted with<br />
a professional strength motor and advanced ionic technology for<br />
fast drying and styling, frizz reduction and precision hair looks.<br />
These beloved tools and their packages have been dusted in<br />
bold rainbow hues, soft and dreamy pastel tones, metallic sheens<br />
and bright, multi-coloured accents to adopt the festival spirit<br />
entirely. Now that festival season is basically a year-long affair,<br />
ghd Air ® Hairdryer<br />
ghd Platinum+ Styler<br />
ghd Gold ® Styler<br />
ghd Air ® Hairdryer<br />
celebrate the phenomenon of our generation with the ghd tools<br />
aesthetically styled to take centre stage, with the technology to<br />
keep ever trending #festival hair on point. Now that festival season<br />
is basically a year-long affair, celebrate the phenomenon of our<br />
generation with the ghd tools aesthetically styled to take centre<br />
stage, with the technology to keep ever trending #festival hair on<br />
point and ensure everyone is Queen of their scene.<br />
For more information visit www.ghdhair.com/au<br />
66 <strong>INSTYLE</strong>
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