Download full programme and abstract book pdf 1.6

terms in the wordlist were gathered for the period 1990-2008.
Deducting for the growth of the number of citations and
publications for the whole database, the joint development of
citations and publications for each term indexed to the year
1997 are composed in graph, displaying the development of
publication and citation relative to the base-year of 1997.
Interpretation of the result
The result of the survey offers an extensive overview of how
traditional, bureaucratic terms, e.g. ”control”, ”planning”,
are supplemented – but by no means replaced – by postbureaucratic
terms such as ”trust” and ”governance”.
The overall result indicates that there is no real shift in
the management ideology, but rather an expansion where
bureaucratic and post-bureaucratic terms in combination forms
a management ideology of late-bureaucracy.
16:04
A dialogic perspective on managing practice
Raisanen, Christine 1 ; Stenberg, Ann-Charlotte 1 ; Gunnarson,
Sven 1 ; Rapp Ricciardi, Max 2
1 Chalmers, Construction Management, Gothenburg, Sweden;
2 Gothenburg University, Psychology, Gothenburg, Sweden
This paper examines dialogue and the role it plays in managing
perspectives and (re)shaping organisational meaning. In
this respect two related questions are especially intriguing,
namely: what is it in management conversations that enables a
”genuine dialogic relationship”, i.e. dialogic mutualities, and,
conversely, what is it in these conversations that gives rise to
dialogic asymmetries. The context of study is one department
of a large knowledge organization and its struggles to cope
with reorganization and change. The current department
consisted of the relocation of three fairly disparate groups,
which were now supposed to merge and form a team.
Moreover, the re-organisation had resulted in the demotion of
several managers in these groups. The data, consisting of two
video-taped strategic decision-making meetings and in-depth
interviews with all 12 department members were analysed
using Positioning Theory and Critical Discourse Analysis. The
perspective on dialogue adopted in the paper draws on the
broad and philosophical views of Bahktin, who sees dialogue
as a continuous interplay of polyphonic voices that respond
to past utterances and anticipate future responses. In this
interplay, individuals construct their knowledge of the Alter
”as multifaceted and multi-voiced realities situated in culture”.
By analysing practice at the micro-level of conversations, this
paper contributes a deeper understanding of sense-making and
sense-giving processes in management practice.
16:05
Organizational practices in strategic environmental innovation:
a discursive take on biofuels
Peixoto, Inês
Aalto University School of Economics, Management and
International Business, Helsinki, Finland
Corporate annual reports are means of reporting an
organization’s significant core activities and its performance,
but also a way of conveying messages to shareholders and
communicating arguments that justify or legitimize strategic
choices and management practices. The aim of this paper is to
understand the organizational framing of innovation challenges
created by environmental regulation and the subsequent
contestation or legitimation strategies of particular solutions.
Discourse analysis is an increasingly used methodological
approach to understand management practice, mostly in cases
marked by the interaction between organizational actors and
the external business environment (e.g., Spicer & Fleming,
2007; Vaara & Tienari, 2008).
112
It matters to distinguish between a direct motivation from the
organization to reduce the environmental impact of business
and the organization’s need to act within a socio-political
context that is constitutive of a specific framing of the ”stateof-the-world”.
Socio-political aspects influence the framing of
the problem to be solved, thereby potentially influencing the
outcome of innovation.
The main focus of analysis are texts in the CEO’s Review
section in annual reports of an oil company based in Northern
Europe. I draw upon Fairclough’s (2003) critical discourse
analysis as a methodological approach to investigate the shared
social practices, dominant discourses and embedded cultural
meanings regarding innovation in biofuels in the oil industry.
I consider that managerial practices and meanings can be
accessed through language as constitutive of social identities
and social relations, which will in turn make visible multiple
social realities hidden or contested in discourse (Alvesson &
Karreman, 2000). In addition to this, I analyze empirical data
through the lens of structuration theory (Giddens, 1986),
with focus on social practices ordered across space and time
and the influences of structure and agency. Human action
simultaneously reproduces and transforms social structures.
The insights brought about from discourse analysis of CEO’s
texts uncover taken-for-granted notions of ”sustainable
innovation” and the reproduction of broad shared practices
in legitimation discourses. I suggest that socio-political and
cultural dimensions of meaning-making and action, reflected on
shared practices but often unnoticed, play a significant role in
strategic environmental innovation.
16:06
Reassembling studies of organizational practices
Wåhlin, Nils
Umeå University, Umeå School of Business, Umeå, Sweden
In this paper we will treat organizing as a situated practice
in which the foci of the discursive and practice turns need to
be combined in order to embrace the emergent and dynamic
character of organization. The paper begins with a brief
account of past ways of seeing alternative schools of thought
as rooted in meta-theoretical assumptions, and then criticizes
the demarcation between different paradigmatic standpoints
in order to open the window for processual views that walk
between the diverging lines. Such paradigms have become
dogmatic enclosures: paradogmas, to coin a neologism. With
support from both a practice and a discursive turn the paper
argues for an in-between-approach.
Thus, through blending and combining different viewpoints,
we can provide an open space for assemblages of spatiotemporal
organizing. Spacing and timing becomes a bundle
of ramifying relations that illuminate key translations in a
polyphonic way in different practices. However, these practices
go beyond the single organization, and include different forms
of non-propositional knowledge that need not be reduced to
the determining grasp of objectified structures and systems.
Instead it becomes important to trace associations beyond
the conventional involving reworking and reassembling
precomposed material and designs in relation to unanticipated
ideas, conceived, shaped and transformed under the special
conditions. This transversal communication brings tensions
between singularity and pluralism to the forefront of the
analysis.
The questions we seek to raise include: Which ideas start to
circulate when we construct a weave of associations and why
are some ideas excluded and untouched? How can illuminated
complexities and tensions be used as transformations of
organizational routines with awareness of the absence/
presence-dimension? Can different assemblages of method,
combined with an attachment to the symbolism of otherness,
enrich our understanding of studies of organizational practices