Download full programme and abstract book pdf 1.6

More documents

Recommendations

Info

02:10 One hand clapping: Exploring mutual knowledge asymmetry in the value creation of professional service firms Karl Joachim Breunig ; Skjølsvik Tale Tuesday August 23 08:00-09:30 02:11 Cognitive distortion accounted workload in service operations Fabian von Scheele ; Darek M. Haftor 02:12 How is service innovation organized in KIBS-firms?- Towards a typology of service innovation practices Anette Hallin 02:13 A research model for sales force strategy the during product launch Haftor Darek ; Fraenkel Stefan 02:14 Service selling in industrial organizations: An exploratory study of challenges and opportunities Daniel Kindström ; Per Carlborg ; Fredrik Nordin ; Christian Kowalkowski Tuesday August 23 10:00-11:30 02:15 Unpacking the tensions of IT service innovation: the case of waxbook Henrik Wimelius ; Jonny Holmström 02:16 Would service logic benefit retail banking? If so, why? Mikko Laamanen ; Henrich Nyman 02:17 Retailers’ strategic responses to institutional pressures and the effect on legitimacy and performance: the case of Finnish multinational retailers in Baltic States Alphonse Aklamanu Tuesday August 23 13:30-15:00 02:18 Service organizations as open service systems Ritva Höykinpuro 02:19 Service Story Workshops: A procedure to reveal the customer’s logic to inspire service innovation on the company board level Tore Strandvik ; Henrich Nyman Wednesday August 24 09:30-10:30 02:18 Swedish school meals - to develop trust and the appreciation Marianne Nilson ; Åsa Öström 02:19 Waste management as critical urban service Herve Corvellec ; Johan Hultman Wednesday August 24 11:00-12:30 02:20 Services for sustainability: a transportation case. Anastasia Tsvetkova ; Robert Stoor ; Magnus Gustafsson ; Kim Wikstrom 02:21 Infra-Services: A Core Phenomenon for Service Science Research? Fredrik Lagergren ; Matti Kaulio 20
TRACK 3 - Brands & branding - contemporary theories and practices Branding has gone from being thought of as one path towards differentiation amongst many to becoming the dominant logic of marketing. Brands have transcended the domain of marketing becoming relevant in the greater scope of society. This track covers papers from across the marketing discipline and beyond with a focus on branding and its meaning in marketing and in society. Track organisers: Per-Olof Berg, Stockholms Universitet Företagsekonomiska Institutionen, Sweden, +46 8 16 46 49, po@fek.su.se Mikael Andéhn, Stockholms Universitet Företagsekonomiska Institutionen, Sweden, +46 8 16 13 87, mia@fek.su.se Andrea Lucarelli (contact person), Stockholms Universitet Företagsekonomiska Institutionen, Sweden, +46 8 16 29 07, alu@fek.su.se Emma Gustafsson, Stockholms Universitet Företagsekonomiska Institutionen, Sweden, emma.gustafsson@email.com Room 3:231 Monday August 22 11:00-12:30 03:01 A connectionist mode of association and the sense of place - implications for a theory of place-of-origin effects Mikael Andéhn 03:02 The problem of focus on essence in place branding discourse and why it is all about perception Sebastian Zenker ; Mikael Andéhn 03:03 Understanding city branding: a framework for analysis Lucarelli Andrea Monday August 22 13:30-15:00 03:04 Imagery and Ambiance in Multimodal City Branding Hans Rämö 03:05 ‘Identity projects’ as branding of cities Sara Brorström 03:06 Sensory positioning of metropolitan cities - Using food as an element in city branding Emma Björner (former Gustafsson) ; Per Olof Berg Monday August 22 15:30-17:00 03:07 Image of the mega mall and attraction of the shoppers from the nearby towns Maija Rökman 03:08 A critical perspective on ‘city branding’ as a managerial practice Markus Walz 21
Page 1 and 2: School of Business NFF 2011 August
Page 3 and 4: Welcome to the 21 st NFF conference
Page 5 and 6: Conference theme The process of pro
Page 7 and 8: About Stockholm University School o
Page 9 and 10: Wednesday 9:30-10:30 Paper sessions
Page 11 and 12: Seminar room 3:240 Track 17: Nordic
Page 13 and 14: Seminar room 3:240 Track 17: Nordic
Page 15 and 16: Seminar room 3:240 Track 18: Sustai
Page 17 and 18: TRACK 1 - Perspectives on Service r
Page 19: TRACK 2 - The practice of services
Page 23 and 24: 04:03 Cooperation and competition -
Page 25 and 26: TRACK 6 - Interdisciplinary perspec
Page 27 and 28: Wednesday August 24 13:30-15:00 08:
Page 31 and 32: 12:03 Entrepreneurial success: The
Page 33 and 34: Monday August 22 15:30-17:00 13:08
Page 35 and 36: 14:02 Art-based interventions in ex
Page 37 and 38: TRACK 17 - Nordic Practices of HRM
Page 41 and 42: TRACK 21 - Practicing restructuring
Page 43 and 44: TRACK 23 - Mergers & acquisitions:
Page 45 and 46: 24:08 Knowledge creation in multina
Page 49 and 50: TRACK 29 - Entrepreneurship educati
Page 51 and 52: Tuesday August 23 13:30-15:00 Works
Page 53 and 54: Abstracts 01:01 Service Systems as
Page 55 and 56: i.e. contractual arrangements estab
Page 57 and 58: innovation in different parts and c
Page 59 and 60: 01:19 The buyer-seller paradox of p
Page 61 and 62: 02:05 Managers in professional serv
Page 63 and 64: 02:11 Cognitive distortion accounte
Page 65 and 66: as retailers internationalize, they
Page 67 and 68: integration, including communicatio
Page 69 and 70: 03:06 Sensory positioning of metrop
Page 71 and 72:
1995), customers as active co-creat
Page 73 and 74:
are expressed from various directio
Page 75 and 76:
04:09 Integrating government author
Page 77 and 78:
introduced. In a strategic context
Page 79 and 80:
its home turf of financial reportin
Page 81 and 82:
of this analysis can also help to i
Page 83 and 84:
08:06 Volatility, leverage effect a
Page 85 and 86:
the recent financial crisis. The in
Page 87 and 88:
10:04 From Time to Time: Time as a
Page 89 and 90:
enterprise actors in their scaling
Page 91 and 92:
innovations. Thus, the paper discus
Page 93 and 94:
11:07 Feminist organisation studies
Page 95 and 96:
area. Entrepreneurs who close down
Page 97 and 98:
part of the owning family members l
Page 99 and 100:
att tillväxt också kan definieras
Page 101 and 102:
the Constitution of the Republic of
Page 103 and 104:
to its strategic and operational pl
Page 105 and 106:
integration particularly in the con
Page 107 and 108:
projects (or even programmes). In p
Page 109 and 110:
activities, strategy and inherent b
Page 111 and 112:
Yet most CCT researchers with an in
Page 113 and 114:
and provide potential for transform
Page 115 and 116:
ICT has become a natural component
Page 117 and 118:
(House et al. 2004), data based on
Page 119 and 120:
intraorganizational perspective. To
Page 121 and 122:
sometimes undesired social outcomes
Page 123 and 124:
20:01 The subjugated authentic cham
Page 125 and 126:
failure a personal failure has impo
Page 127 and 128:
seven small firms and 19 larger pot
Page 129 and 130:
23:04 Customer retention in cross-b
Page 131 and 132:
24:02 Organizational linkages in an
Page 133 and 134:
have studied the effect of environm
Page 135 and 136:
typically considered as open innova
Page 137 and 138:
26:05 Playing the Game Leveraging a
Page 139 and 140:
modules. In the strict perspective
Page 141 and 142:
etween 2006 and 2010. Key words: Re
Page 143 and 144:
29:04 Societal entrepreneurship in
Page 145 and 146:
Thus, activities up to this first t
Page 147 and 148:
perspektiv på meningsfulla mål f
Page 149 and 150:
observed that when lower and middle
Page 151 and 152:
Russian part of the Barents Sea, th
Page 153 and 154:
Author index *Presenting author A A
Page 155 and 156:
Marianne, Ekman Rising 22:05 Markku
Page 157 and 158:
157
show all

Download full programme and abstract book pdf 1.6

You also want an ePaper? Increase the reach of your titles

Delete template?

Save as template?