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MostContagious2012.pdf - Contagious Magazine

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design /<br />

personalised<br />

play<br />

Mirai Nihon / TBWA\Hakuhodo<br />

The chance to live entirely off the grid in style comes in the form of this hitech<br />

house from TBWA\Hakuhodo. The Japanese ad agency collaborated<br />

with 20 companies that could provide the requisite technologies. The Nissan<br />

Leaf electric car, for example, acts both as a means of transport and<br />

a homepower generator, while Nissan Sangyo Corporation provides a<br />

special heat-resistant and insulating ceramic coating technology currently<br />

used in rockets.<br />

This project is a ground-breaking illustration of how brand alliances can<br />

fulfil a powerful social and environmental vision. <strong>Contagious</strong> 32.<br />

tinyurl.com/mirainihon<br />

Highly Commended /<br />

British architect Thomas Heatherwick’s incredible Cauldron to hold the<br />

Olympic flame marked the culmination of the London 2012 opening ceremony<br />

and, impressed as we were by the various stadia in the Olympic park,<br />

this was the piece of design that stood out from the Games this summer.<br />

Made of 204 inscribed copper pots, the Cauldron was formed during the<br />

opening ceremony, and dismantled during the closing ceremony, with each<br />

constituent part returned to the country it represented. <strong>Contagious</strong> 32.<br />

The largest climate-controlled greenhouses in the world known as The<br />

Cooled Conservatories have netted the World Building of the Year 2012<br />

award. Designed by Wilkinson Eyre Architects, London, The Conservatories<br />

form part of Bay South in downtown Singapore and showcase the<br />

application of sustainable energy solutions while telling the story of plants<br />

and their intimate relationships with man and the ecosystem. <strong>Contagious</strong><br />

issue 33.<br />

www.heatherwick.com/2012-olympic-cauldron<br />

bit.ly/cooled-conservatories<br />

www.wilkinsoneyre.com<br />

www.mvrdv.nl/#/news/mvrdvwinsfloriade2022<br />

MOVEMENTs purpose sErVicE data technology design social biz sharing amplified screens augmented retail personalise new loyalty payment sbpf<br />

26

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