RESPONSE - Insead
RESPONSE - Insead
RESPONSE - Insead
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
Recommendations: Recommendations for policy and standards 108<br />
Table D below shows the magnitude of average cognitive gaps for firms whose CSR activities are<br />
motivated to a significant degree by organisational values (split around the approximate median).<br />
Table D: Relation of organisational values (OV) with cognitive alignment<br />
Gap 1:<br />
Sequential<br />
order of<br />
stakeholders<br />
Gap 2:<br />
stakeholders<br />
impact on<br />
company<br />
Gap 3:<br />
company<br />
impact on<br />
stakeholder<br />
s<br />
HIGHER OV 27% 28% 33% 4%<br />
LOWER OV 22% 30% 31% 9%<br />
Gap 4: firm<br />
social<br />
performance<br />
The data shows no clear support for the proposition. Gaps 2 and 4 are supportive but Gap 1 and 3 go<br />
in the opposite direction. Future work is thus required to further probe this proposition.<br />
<strong>RESPONSE</strong>: understanding and responding to societal demands on corporate responsibility