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2012–2013 UNIVERSITY CATALOG - Florida Institute of Technology

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BUS 4605 RETAIL MANAGEMENT (3 credits). Presents the point <strong>of</strong> view <strong>of</strong><br />

a potential manager. Provides a foundation for management decision-making in a<br />

rapidly changing retail environment. Includes retail strategy, service retailing, legal<br />

and ethical issues, information systems, buyer behavior, merchandise management<br />

and international retailing. Prerequisites: BUS 3501 or EMG 3301, BUS 3601 or<br />

EMK 3601.<br />

BUS 4607 BRAND MANAGEMENT MARKETING (3 credits). Introduces<br />

branding as it relates to consumer behavior. Includes creating and sustaining shareholder<br />

value through brands. Uses theory and real-world cases to examine branding in<br />

terms <strong>of</strong> positioning, design and packaging, integration, brand equity and corporate<br />

identity. Requires initiation and completion <strong>of</strong> a brand audit. Prerequisites: BUS 3601<br />

or EMK 3601.<br />

BUS 4684 SENIOR BUSINESS RESEARCH (3 credits). Familiarizes the<br />

student with research methodologies commonly used in the social sciences. The<br />

essential goals are to enable students to conduct research and interpret research<br />

findings and assess the quality <strong>of</strong> published research. (Requirement: Senior standing.)<br />

Prerequisites: BUS 2703.<br />

BUS 4686 INTERNATIONAL MARKETING (3 credits). Addresses the<br />

importance <strong>of</strong> gathering, analyzing, disseminating and responding to international<br />

sources <strong>of</strong> marketing intelligence. Students learn to analyze environmental forces,<br />

make marketing mix decisions, and plan and implement international market entry<br />

strategies. Prerequisites: BUS 3601.<br />

BUS 4687 CONSUMER BEHAVIOR (3 credits). Examines the consumer<br />

decision-making process and its societal, cultural, environmental, group and economic<br />

determinants. Gives particular attention to the consumer motivations, values, wants<br />

and needs in determining consumer behavior. Prerequisites: BUS 3601.<br />

BUS 4701 INTERNATIONAL BUSINESS (3 credits). Introduces the environmental<br />

factors confronting managers in international operations: cultural, economic,<br />

legal, political and institutional determinants. Examines problems associated with<br />

managing organizational, financial, marketing and production policies in a global<br />

marketplace. Prerequisites: BUS 3401, BUS 3501.<br />

BUS 4702 BUSINESS STRATEGY AND POLICY (3 credits). Reviews basic<br />

concepts and techniques used in formulating competitive strategy at the corporate,<br />

business and functional levels. Introduces business models to provide a learning experience<br />

in quantitative aspects <strong>of</strong> strategy formulation in a competitive environment.<br />

Must be taken in the final semester before graduation. Corequisites: BUS 4000.<br />

BUS 4705 FINANCE IN PRIVATELY OWNED COMPANIES (3 credits).<br />

Explores alternative capital structures and financial structures <strong>of</strong> private companies,<br />

managing cash balances and cash flow to sustain company growth, questions <strong>of</strong> intellectual<br />

property and the valuation <strong>of</strong> non-publicly traded companies. Prerequisites:<br />

BUS 3401.<br />

BUS 4782 PRACTICUM IN BUSINESS (6 credits). Real-world business experience<br />

complements the varied academic disciplines covered in the business curriculum.<br />

Minimum requirements include written and oral presentations, weekly summary<br />

reports and 240 hours working at a host employer’s location. Must be taken in the final<br />

semester before graduation. (Requirement: Senior standing in business.) Corequisites:<br />

BUS 4702.<br />

BUS 4783 PRACTICUM PLANNING (0 credits). Allows the student real-world<br />

business experience that complements the varied academic disciplines covered in<br />

the business curriculum. The planning process must be taken in the second to last<br />

semester before graduation. (Requirement: Senior standing in business.)<br />

BUS 4786 MAJOR FIELD PRACTICUM (3 credits). Links academic study and<br />

the practices <strong>of</strong> the major field <strong>of</strong> study in the workplace. Requires written and oral<br />

presentations, weekly summary reports and 150 work hours at a host employer’s location.<br />

For College <strong>of</strong> Business majors only. (Requirement: Must be taken in the final<br />

semester before graduation.) Prerequisites: BUS 4702, BUS 4783.<br />

BUS 4790 DIRECTED BUSINESS STUDY (3 credits). Studies in depth the<br />

topics or problems <strong>of</strong> current interest to practicing managers. Requires students to<br />

develop and present a formal report that includes a statement <strong>of</strong> the objectives <strong>of</strong> the<br />

study effort, survey <strong>of</strong> the literature, methodology, analysis, results, conclusions and, if<br />

appropriate, recommendations. (Requirement: Associate dean approval.)<br />

BUS 4801 INTERNATIONAL TRADE (3 credits). Investigates why nations trade,<br />

what they trade and how they benefit from exchange. Includes topics on classical,<br />

neoclassical, modern and post-modern theories <strong>of</strong> trade; commercial policy instruments<br />

and their welfare effects; economic integration; international factor movements;<br />

and trade development. Prerequisites: BUS 3802.<br />

BUS 4802 GLOBAL ACCOUNTING AND TAX (3 credits). Integrates the functional<br />

areas <strong>of</strong> accounting with business administration in a global decision-making<br />

framework. Provides business managers with an understanding <strong>of</strong> the numerous<br />

differences that exist between countries and the problems multinational companies<br />

face in interpreting international accounting information. Prerequisites: BUS 2211,<br />

BUS 2212.<br />

240 <strong>Florida</strong> Tech<br />

BUS 4803 GLOBAL FINANCIAL MANAGEMENT (3 credits). Extends the<br />

principles <strong>of</strong> finance to an international context. Emphasizes currency fluctuation,<br />

measuring and hedging exchange rate risk, comparative capital structure, multinational<br />

investment, international capital budgeting and taxes. Prerequisites: BUS 3401,<br />

BUS 3802.<br />

BUS 4804 BUSINESS IN THE WESTERN HEMISPHERE (3 credits).<br />

Introduces the business environment and practices <strong>of</strong> Western Hemisphere countries.<br />

Includes both theoretical and practical experience with environmental factors confronting<br />

managers in international operations. Also includes research and study <strong>of</strong> the<br />

history and economic development <strong>of</strong> major economies <strong>of</strong> the Western Hemisphere.<br />

Prerequisites: BUS 3801, BUS 3802.<br />

BUS 5011 MANAGEMENT THEORY AND THOUGHT (3 credits). Overviews<br />

classical and contemporary management philosophies and theories. Focuses on<br />

managing enterprises in today’s rapidly changing global economy. Includes developing<br />

strategic vision, planning, organizing, directing and controlling, social responsibility<br />

and international management.<br />

BUS 5017 PROGRAM MANAGEMENT (3 credits). Studies the responsibility<br />

and authority <strong>of</strong> a program manager and the integration <strong>of</strong> program functions in<br />

complex organizational structures. Discusses interpersonal relationships within matrix<br />

organizations, as well as program conflict resolution and organizational priorities.<br />

(Requirement: Prior completion <strong>of</strong> foundation requirements.)<br />

BUS 5023 MANAGEMENT AND ADMINISTRATION OF CONTRACTS<br />

(3 credits). Offers a comprehensive analysis <strong>of</strong> the procurement process and the<br />

resulting contractual relationships. Topics range from a history <strong>of</strong> procurement<br />

through considerations dealing with applicable laws, policies, regulations, methods<br />

<strong>of</strong> contracting, types <strong>of</strong> contracts and cost-pricing principles.<br />

BUS 5070 SPECIAL TOPICS IN BUSINESS (3 credits). Independent study in<br />

some area <strong>of</strong> business that allows the student to work closely with a faculty member<br />

and probe a subject within the business discipline in greater depth than is normally<br />

possible in a regular class. Requires a comprehensive term paper.<br />

BUS 5138 BUSINESS ETHICS (3 credits) (3 credits). Aims primarily to increase<br />

student understanding <strong>of</strong> the concepts <strong>of</strong> moral philosophy and their relevance to<br />

decision-making. Provides an opportunity for students to apply this understanding in<br />

a wide variety <strong>of</strong> practical management settings. Makes extensive use <strong>of</strong> case analyses.<br />

(Requirement: Prior completion <strong>of</strong> foundation requirements.)<br />

BUS 5211 PROCUREMENT AND CONTRACT MANAGEMENT (3 credits).<br />

Overviews in depth the federal acquisition process and introduces the basic concepts,<br />

policies and procedures incident to government contracting through the FAR and<br />

supplementing directives.<br />

BUS 5213 CONTRACT CHANGES, TERMINATIONS AND DISPUTES<br />

(3 credits). Uses case studies and lectures to provide an in-depth examination <strong>of</strong> the<br />

post-award management problems associated with contract administration. Covers<br />

contract changes, terminations and disputes, as well as other issues. Prerequisites:<br />

BUS 5211.<br />

BUS 5214 COST PRINCIPLES, EFFECTIVENESS AND CONTROL<br />

(3 credits). Financial and accounting overview <strong>of</strong> government acquisition policy<br />

and procedures. Prerequisites: BUS 5430.<br />

BUS 5217 CONTRACT AND SUBCONTRACT FORMULATION (3 credits).<br />

Studies in depth the pre-award phase <strong>of</strong> the federal acquisition process. Uses class<br />

discussions and case studies to examine management problems from the perspective<br />

<strong>of</strong> the contracting <strong>of</strong>fice, requisitioner, courts, Congress and the contractors.<br />

Prerequisites: BUS 5211.<br />

BUS 5218 CONTRACT NEGOTIATIONS AND INCENTIVE CONTRACTS<br />

(3 credits). A seminar in which negotiation concepts and techniques are explored,<br />

analyzed, discussed and then placed into practice using mock negotiations. Examines<br />

all types <strong>of</strong> contracts. Prerequisites: BUS 5211.<br />

BUS 5220 CONTRACT MANAGEMENT RESEARCH SEMINAR (3 credits).<br />

Advanced research seminar devoted to study and research <strong>of</strong> topical government<br />

contract management issues. Prerequisites: BUS 5211.<br />

BUS 5307 MANAGING HUMAN FACTORS (3 credits). Gives theoretical<br />

and practical experience with human-computer interactive system design concepts.<br />

Includes next-generation user interfaces, computer task analysis, human-computer<br />

design guidelines and history, usability engineering, and testing and enhancing Web<br />

design interaction.<br />

BUS 5411 STATISTICAL METHODS FOR BUSINESS (3 credits). Students<br />

learn to apply statistical methods to compare, examine and estimate the outcome<br />

<strong>of</strong> various management options. Includes statistical estimation, hypothesis testing,<br />

regression analysis, ANOVA, correlation analysis, sampling, time-series, decision<br />

theory and use <strong>of</strong> SPSS.<br />

BUS 5421 MANAGERIAL ECONOMICS (3 credits). Provides an understanding<br />

<strong>of</strong> the microeconomic forces that influence firm decision-making. Includes competitive<br />

markets and market failure, benefit-cost analysis, demand estimation and forecasting,<br />

decision-making under risk and uncertainty, production and cost estimation, and<br />

market structure analysis.

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