1969 Cadillac - GM Heritage Center

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SPECIAL ORDERS THE SPECIAL REQUEST PROGRAM To accommodate individuals who may have a preference for a non-standard interior, a Special Request Order program is available. Under this plan, a special upholstery combination may be ordered to meet the specifications of the most discriminating customer. This is another example of Cadillac's long established tradition of "serving customer needs." Although most customers will select one of the 205 standard trim options, the fact that a special upholstery can be ordered contributes to the enhancement of Cadillac's prestige as a luxury car with unequalled value and desirability. This plan is not intended to supplement the total of regular trim options for speculative variety or stock purposes. It is, as mentioned above, designed to provide the most discriminating customer with a means of ordering a non-standard upholstery combination to meet a personal choice. The order will be handled expeditiously within the limits of manufacturing capacity and volume of such orders at any given time. CONQUEST SALES Because competition cannot match it, the Cadillac salesman should take advantage of the availability of this custom service to make "conquest sales" which perhaps could not be made otherwise. TIME REQUIRED Any non-standard order requires special handling and, therefore, is subject to an understandable additional waiting period. Its availability cannot be predicted in advance with the precision of regular option cars. Also, the number of special orders on hand fluctuates which can vary the production time of the order. Special orders are released on a "first-come, first-served" basis. This means there is no opportunity for shortening the time required for manufacture. Completion and delivery of a presold order in the shortest possible time is the prime objective of all concerned. ELDORADO TAKES LONGER Eldorado upholstery is cut and sewed in the Detroit Fleetwood plant. However, the body is now assembled in Ohio. This entails extra transportation time to transfer materials between Michigan and Ohio. It is a factor that will increase the production time of special Eldorado orders. ACKNOWLEDGMENT OF ORDERS Special orders are acknowledged with an estimated production date marked on a reproduced copy of the order which is returned to dealers via their zone office. FOLLOW-UP YOUR ORDER To be sure that the special order has reached the Central Office, it is recommended that dealers follow-up if acknowledgment copy not received in 10 days. IT CAN HAPPEN An order can be overlooked, misplaced and not forwarded to the Central Office. For these reasons, the follow-up procedure is important and recommended. Due to its custom-oriented manufacturing methods, Cadillac produces more individual special feature cars than any other GM car division. X INSTEAD OF 000 A single X mark in the trim space on the order form now identifies a special interior order. The usual specifications in the special features section are continued. This change is the result of more sophisticated computer systems which need only one space instead of the 000 previously required to identify a special trim. Double zero (00) is still applicable for special color orders. 48
LEATHER . a Special specifications tblished tradi- 205 standard enhancement Colors Codes Convertible F OSTRICH GRAIN DE VILLE Coupe J Hardtop Sedan B Sedan L SIERRA GRAIN Eldorado H FLEETWOOD 60 Special M Brougham P speculative discriminating et a personal capacity and Black White—Black Carpet 3S1 352 N/C N/C STD STD STD STD STD STD STD STD STD STD White—Blue Carpet 353 N/C ORDERS with an on a reproretumed to White—Red Carpet White—Aqua Carpet Gray 354 355 356 N/C N/A ER Dk. Blue 366 N/C STD STD STD STD STD r "ached ik . that ' copy not Med. Aqua Dk. Green 369 371 N/C STD STD STD Lt. Flax Antique 382 N/C STD STD STD STD STD placed and For these important Med. Gold Antique Dk. Cordovan Antique 384 386 N/C N/C STD STD STD STD STD STD STD STD STD jfacturing individual • GM car Dk. Mauve Med. Red 387 388 N/C N/C STD STD STD STD STD STD STD STD STD Dk. Maroon 389 N/A :e on the [ interior e special sophistionly one luired to N/C N/A No Charge Not Available LEGEND STD Standard Option—Extra Charge Special Request—Extra Charge ibl'* for W Level Control keeps the headlights out of on-coming driver's eyes. @ 49
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SECTION CONTENTS A COLORS AND EQUIP
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E Eldorado, Exterior B-1 4, E-1 Eld
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i- •* > ^ ^ ~ ^ ^ ^ ^ ^ ^ j a ? C
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1969 CADILLAC BODY STYLES I STYLE |
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\BBB>& OJ :s» < S U J «^ 3^ O .Ml
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1969 CADILLAC (See Pages A-3 And A-
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1969 CADILLAC EQUIPMENT INFORMATION
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STANDARD AND OPTIONAL EQUIPMENT S
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STANDARD AND OPTIONAL EQUIPMENT —
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* n f~^ AVAILABLE FOR DEALER INSTAL
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Body Styles ami inferiors
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Expanded Vinyl in Calais Cars Two a
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SEAIS BOORS INSTRUMENT f&KLS CARPET
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: i X! CO m ^^^-¾^¾^ ' '.i \\ * :
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CALAIS HARDTOP SEDAN UPHOLSTERY AND
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03 6>
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UPHOLSTERY AND SEAT STYLING UPHOLST
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fcq to fcq ty1 IF r "•"-
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COUPE BE VILLE UPHOLSTERY AND SEAT
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^ fcj^» to to ^ o l KQ OQ t?3 to k
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HARDTOP SEDAN DE VILLE UPHOLSTERY A
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Co b K^ fesL^* 1 1 b t"i tq 1 1 5-
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SEDAN DE VILLE UPHOLSTERY AND SEAT
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——j b tg i r ife 1 **•. * :.
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UPHOLSTERY AND SEAT STYLING UPHOLST
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5 t^ fcg tg -^-^ H j ^KSEaa | o b ^
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SIXTY SPECIAL UPHOLSTERY AND SEAT S
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J. J-JJ-i JL-J JL t f U \J J-J *Ji
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1 *"» tr^ f 8^ r \ i \ 1,4 * f» i
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FLEETWOOD B ROUGH AJ UPHOLSTERY AND
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All Cloth Selections With Embroider
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1968-1902 CADILLAC MILE STONES-Cont
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1968-1902 CADILLAC MILESTONES Modal
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DETAILED SPECIFICATIONS DRIVE UNIT
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DETAILED SPECIFICATIONS IGNITION In
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• DETAILED SPECIFICATIONS CAMSHAF
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1969 CADILLAC GENERAL SPECIFICATION
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.8-.V.1 ^%s. •I . *"'•*.- * •
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ial nuui—-nuiii, nccii /•MIU Lu
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\j> •%*? a %** B a i V»II I av '
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hleetWOOQ ClUUldUU \OjJcuiai i c a
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Dual Compartment Automatic Climate
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Hear Axle The rear axle differentia
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Cadillac without locking when the c
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Constant Velocity Universal Joints
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Positive Crankcase Ventilation Syst
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They are a lightweight cast iron de
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The Standard Of The World In Engine
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to-:iiaS^^;^3,i.'ii-v--'. »i. - ;
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New wheel discs for the Eldorado co
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Disc Brakes Power assisted front di
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Ash Tray Unit A larger capacity, si
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Special Vinyl Roof Stylin< The viny
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Cadillac Styling Features / L \ i $
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NEW FEATURES Anti-Theft Triple Lock
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C5 Q f
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Glossary of Interior Styling Termin
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Eldorado, the center leather or vin
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the exterior, i.e. No, 47 Wisteria
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Dual Comfort Front Seat Not Standar
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SPECIAL ORDERS Bucket Seats D-2 Dua
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lectric Door Locks —provide added
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Window —aids rear visibility duri
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Seat Warmer —puts pleasure into c
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filt and Telescope Steering —adds
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Stereo Tape Player —offers the un
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OPTIONAL FEATURES EQUIPMENT Automat
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FLEETWOOD SEVENTY-FIVE SEDAN AND LI
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SEVENTY-FIVE LIMOUSINE UPHOLSTERY A
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«3 CvJ CD ^ ^ ¾ ^ 6Q I fr- T*- '
Page 145 and 146: SEVENTY-FIVE SEDAN UPHOLSTERY AND S
Page 147 and 148: .•fCSSv C-J S3
Page 149 and 150: 1969 BODY STYLES Style No. Cede Nam
Page 151 and 152: COLOR 10 Sable Black 12 Cotillion W
Page 153 and 154: LEATHER Convertible F 351 or351S 35
Page 155 and 156: INTERIOR INFORMATION fca fci fci fa
Page 157 and 158: INTERIOR INFORMATION The Devereaux
Page 159 and 160: F9 fa fa fa fa fa fa fa fa COLOR 10
Page 161 and 162: FRONT SEAT TYPES BODY STYLE Regular
Page 163 and 164: FRONT SEAT ADJUSTERS REGULAR BENCH
Page 165 and 166: TIRES VING ELDORADO ecombine a nand
Page 167 and 168: i, such rs may ipacity A Spe- COD!
Page 169 and 170: HEADLINING ..73.. 711 716 719 726 C
Page 171 and 172: end of the ainer is in seat back SH
Page 173 and 174: nper conthe steerwhich is Series or
Page 175 and 176: f tsar •np*r b*»rt -ully romod j
Page 177 and 178: %i - 8249 68247 68249 CALAIS COUPE
Page 179 and 180: L* 68367 DE VILLE CONVERTIBLE COOES
Page 181 and 182: 6bj47 68349 68347 68349 COUPE DE VI
Page 183 and 184: c J69 68369 SEDAN DE VILLE >age 13
Page 185 and 186: 6rM7 69347 ELDORADO H CODES UPHOLST
Page 187 and 188: 66169 68069 68169 68069 FLEETWOOD B
Page 189 and 190: •me BASIC GROUPS 1969 EQUIPMENT G
Page 191 and 192: "75" FLEETWOOD body types > turns t
Page 193 and 194: STYLES R 1 S X X X X X X X X X X c
Page 195: Mi^mWEtW 75" SUPPLY AND DEMAND The
Page 199 and 200: COLOR RESTRICTED COMPONENTS De Vill
Page 201 and 202: LEATHER IN P OR M Special Request S
Page 203 and 204: DUAL COMFORT SEAT Special Request 0
Page 205 and 206: TWO-TONE COMBINATIONS H SHIP TO COD
Page 207 and 208: ELDORADO BUCKET SEATS Special Reque
Page 209 and 210: ALL CLOTH Special Request B D 3 r t
Page 211 and 212: TRIM 719 Special Request m • 0 §
Page 213 and 214: FIREMIST COLORS Si SHIP TO CODE IB)
Page 215 and 216: 55 S! a: LED HAS IEMT ICER ENT D E
Page 217 and 218: SPECIAL FEATURES FORM are and as th
Page 219 and 220: ies to body EUDLV ^cseooA U.S.A. 38
Page 221 and 222: PREFERENCE LIST ! iiilH ( that is t
Page 223 and 224: CUSTOMER WILL CALL are parties, res
Page 225 and 226: DELIVERY INFORMATION /J\ Delivering
Page 227 and 228: e 9*T men 1»TK» IM 1 |$ n f!W! i
Page 229 and 230: (Includes Factory 0 & H and BASIC C
Page 231 and 232: 3 a: + T 4» Sedan de Ville 37 Eldo
Page 233 and 234: • ( 8 u 12 18 ..18, 19 24 ..12,26
Page 235 and 236: Standard Equipment, "75" 44 Trenton
Page 237 and 238: NOTICE This book provides facts and
Page 239 and 240: 1969 TRIM CODE COLOR REFERENCE CHAR
Page 241 and 242: 1969 INTERIOR COLOR COMBINATIONS St
Page 243 and 244: 1969 INTERIOR COLOR COMBINATIONS Si
Page 245 and 246: 1969 CADILLAC INTERIOR COLOR COMBIN
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: ?^ rag 4e€& ' **> sf vv* i '^s
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Page 2 AMA Specifications—Passeng
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Pag* 4 AMA Specifications—Passeng
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Pag* 10 AMA Specifications—Passen
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p * AMA Specifications—Passenger
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Po 9 .i4 AM A Specifications—Pass
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Page 16 AMA Specifications—Passen
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Po g .22 AMA Specifications—Passe
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p og .24 AMA Specifications—Passe
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Po S« 26 AMA Specifications—Pass
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