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18 THE TRIUMPH OF EVIL<br />

as <strong>the</strong> "bad guys" (Zion, 1995). This attitude has resulted in <strong>the</strong> USA<br />

being internationally perceived by some to be <strong>the</strong> "capital <strong>of</strong> global<br />

arrogance" (Azad, 1998).<br />

Americans' attitudes (arrogant or o<strong>the</strong>rwise) are heavily shaped by a<br />

press that has become increasingly concentrated under <strong>the</strong> control <strong>of</strong><br />

just a few USA companies (Foerstel, 2000). Jensen (2000) has reported<br />

that six media firms now "control most <strong>of</strong> <strong>the</strong> world's information:<br />

Time Warner, Viacom/CBS, Disney, Bertelsmann, General Electric, and<br />

<strong>the</strong> News Corp." Even <strong>the</strong>se few companies work toge<strong>the</strong>r closely with<br />

each o<strong>the</strong>r in many joint ventures (McChesney, 2000). As stated by<br />

Phillips (2000), "Media is no longer a competitive industry but ra<strong>the</strong>r<br />

an oligopolic collective <strong>of</strong> like-minded rich, white, upper-class elites<br />

with shared agendas seeking to expand <strong>the</strong>ir power and influence globally.<br />

This concentrated media can easily manipulate (and censor) <strong>the</strong><br />

information provided to <strong>the</strong> public to help it achieve its capitalist goals.<br />

For instance, in response to a question regarding <strong>the</strong> media's silence<br />

on a particular issue that would have portrayed corporate America in a<br />

negative light, one television station manager bluntly stated, "We paid<br />

$3 billion for <strong>the</strong>se stations, and we have <strong>the</strong> right to make <strong>the</strong> news.<br />

The news is what we say it is" (Clark, 2000).<br />

''The six largest U.S. firms accounted for more than 90 percent <strong>of</strong><br />

U.S. <strong>the</strong>atre revenue," and "half a dozen major chains" rule "<strong>the</strong> roost"<br />

in <strong>the</strong> newspaper industry (McChesney, 2000). "More and more places<br />

are becoming 'one-paper' towns," and "radio is now dominated by a<br />

few mega-companies, each <strong>of</strong> which own hundreds <strong>of</strong> stations" (Jackson,<br />

2000), while "U.S. book publishing is now dominated by seven<br />

firms, <strong>the</strong> music industry by five, cable TV by six," and "nearly all <strong>of</strong><br />

<strong>the</strong>se are now parts <strong>of</strong> vast media conglomerates" (McChesney, 2000).<br />

"The ownership and control <strong>of</strong> news media by an increasingly small<br />

and select group <strong>of</strong> business owners is bound to restrict <strong>the</strong> kinds <strong>of</strong> stories<br />

that get widely reported" (Lewis, 2000). One journalist put it more<br />

subtly, "If you know that <strong>the</strong>y really don't want certain stories at <strong>the</strong><br />

top, you're not going to do those kinds <strong>of</strong> stories" (Andersen, 2000).<br />

While <strong>the</strong>re are small and alternative media organizations (Foerstel,<br />

2000), <strong>the</strong>ir credibility is <strong>of</strong>ten marginalized, such as by comparing<br />

<strong>the</strong>m with fantasy magazines like <strong>the</strong> National Enquirer if <strong>the</strong>ir views<br />

vary substantially from those <strong>of</strong> <strong>the</strong> mainstream giants, which <strong>the</strong>reby<br />

/NTRODUCTION<br />

set <strong>the</strong> standards. Some <strong>of</strong> <strong>the</strong> big media/entertainment conglomerates<br />

have a significant amount <strong>of</strong> non-media commercial holdings (including<br />

in <strong>the</strong> armaments industry), and, in <strong>the</strong> interest <strong>of</strong> <strong>the</strong>ir own corporate<br />

pr<strong>of</strong>it maximization (as well as that <strong>of</strong> <strong>the</strong>ir rich corporate advertising<br />

clients), <strong>the</strong>y have a natural pro-USA-capitalism (and even pro-war)<br />

bias (Foerstel, 2000). Also contributing to <strong>the</strong> media's pro-USA-capitalism<br />

prejudice is <strong>the</strong> fact that "<strong>the</strong> media corporations and <strong>the</strong> sponsoring<br />

corporations [i.e., <strong>the</strong> large corporate advertisers which effectively<br />

use <strong>the</strong>ir advertising expenditures to buy <strong>the</strong> media] are <strong>the</strong>mselves<br />

tightly interlocked" (Jackson, 2000).<br />

The media's pro-USA bias is fur<strong>the</strong>r reinforced by <strong>the</strong> heavy reliance<br />

<strong>of</strong> <strong>the</strong> press on USA government sources <strong>of</strong> information for <strong>the</strong>ir<br />

ga<strong>the</strong>ring and analysis <strong>of</strong> news, which can lead to extreme distortions<br />

in reporting to <strong>the</strong> public (Herman and Chomsky, 1988). In particular,<br />

with respect to international events, <strong>the</strong> mainstream media <strong>of</strong>ten just<br />

regurgitates stories created by tpe CIA for propaganda purposes (G<strong>of</strong>f,<br />

2000). Saadawi (2000) concludes, "Never before in history has <strong>the</strong>re<br />

been such domination <strong>of</strong> people's minds by <strong>the</strong> mass media .... How can<br />

we be free to choose if <strong>the</strong> media injects us day and night with false<br />

information?"<br />

While "tabloid" or ''yellow journalism" has long existed in <strong>the</strong> capi­<br />

talist media to incite people to war and for o<strong>the</strong>r ends (such as to mobi­<br />

lize support for launching <strong>the</strong> War <strong>of</strong> 1898 against Spain), a form <strong>of</strong><br />

capitalist journalism has developed in <strong>the</strong> USA and in Western coun­<br />

tries that even more blatantly admits to being particularly biased and<br />

one-sided (Pirocanac, 2000). This new "journalism <strong>of</strong> attachment" is<br />

designed to provide a type <strong>of</strong> psychological "<strong>the</strong>rapy" reporting which<br />

attempts to make <strong>the</strong> journalists and <strong>the</strong>ir readers feel good about <strong>the</strong>m­<br />

selves and <strong>the</strong>ir country regardless <strong>of</strong> <strong>the</strong> facts (Independent Com­<br />

mission <strong>of</strong> Inquiry, 1999). It represents <strong>the</strong> philosophy <strong>of</strong> "giving <strong>the</strong><br />

people what <strong>the</strong>y want" irrespective <strong>of</strong> factual information, or lack<br />

<strong>the</strong>re<strong>of</strong> (Schlechter, 2000). Since <strong>the</strong> advertisers who pay for televi­<br />

sion and o<strong>the</strong>r media are looking for audiences with money to spend,<br />

<strong>the</strong> "people" <strong>the</strong> press feel obligated to satisfy are those with more<br />

money, w.hose very wealth naturally makes <strong>the</strong>m right-wing anticom­<br />

munists, and whom <strong>the</strong> media do not want to tum <strong>of</strong>f with overly "lib­<br />

eral" reporting (Foerstel, 2000). There is thus no "market" for anti-USA<br />

19

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