NOVEMBER

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'Breaking Through in
Big Opening;
Many Broadway Spots Are Mild
NEW YORK — "Breaking Through the
Sound Barrier," British picture being distributed
by United Artists, received rave reviews
and. aided by a spectacular house
front, did smash business in its opening
week at the Victoria,
Two other new films, "Operation Secret"
at the Paramount and "The Prisoner of
Zenda" at the Capitol, each had a strong
opening week in the period that included
Armistice day, but business was off in many
of the other Broadway first runs. The Radio
City Music Hall had its shortest run of the
year, two weeks for "The Happy Time," which
was mild in its second week, and the Roxy
also had its shortest run, only ten days, for
"Way of a Gaucho," which was succeeded
November 14 by "Bloodhounds of Broadway,"
the last film before the house closes for a
few weeks to reopen before Christma.3 with
a spectacular ice show and film policy.
"This Is Cinerama" continued to absolute
capacity in its sixth week of two-a-day
showings at the Broadway Theatre, where
tickets aj'e selling into April 1953.
Two of the east side houses were doing
sensational business. "The Promoter" set a
new house record for the second successive
week at the Pine Arts Theatre, and "Limelight"
did virtual capacity business for its
third week of two-a-day at the Trans-Lux
60th. "Limelight" also did well in its third
week of continuous performances at the
Astor, even better than the second week.
"The Snows of Kilimanjaro" held up well
in its eighth week at the Rivoli. Most of
the others were mild.
In addition to "Plymouth Adventure" at
the Music Hall and "Bloodhounds of Broad-
BREAKING B.O. RECORDS
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ROSE ROAD SHOWS
920 NJ A»e., kW, Wjshlngloo, DC
way" at the Roxy, "The Steel Trap," "The
Turning Point" and "Something for the
Birds" opened diu-ing the week.
(Average Is 100)
Astor Limelight (UA), 3rd wk., continuous 135
Baronet The Cabinet of Dr. Caligori {Classicj; The
Lost Laugh (Classic), revivals, 5th wk 110
Beekman The Berliner (Burstyn), 2nd wk 100
Broadway This Is Cineromo (Cinerama), 6tti wk..l50
Capitol The Prisoner of Zenda (MGM) 125
Criterion The Lusty Men (RKO), 3rd wk 100
Fine Arts The Promoter (U-l), 2nd wk 175
55tti Street The Cupboard Was Bare (Hakim).. 105
Globe Cairo Rood (Realart), 2nd wk 100
Guild The Brave Don't Cry (Classic) 110
Little Carnegie The Hour of 13 (MGM), 2nd wk..l00
Loew's State Everything I Have Is Yours (MGM),
2nd wk
Mayfair The World in His Arms (U-l), 5th wk. . .
100
95
Normandie The Magic Box (Fine Arts), 7th wk.. . 90
Palace Montana Beile (RKO), plus vaudeville. . . .115
Pans Young Wives' Tale (Stratford) 100
Paramount Operation Secret (Para), plus stage
show 1 20
Radio City Music Hall The Happy Time (Col),
plus stage show, 2nd wk 110
Rivoli The Snows of Kilimanjaro {20th-Fox), 8th
wk 120
Roxy Way of a Gaucho (20th-Fox), plus stage
show 105
Sutton The Four Poster (Col), 4th wk 105
Trans-lux 52nd Street O. Henry's Full House
(20th-Fox), 4th wk 1 25
Trans-Lux 60th Street Limelight (UA), reserved
seats, 3rd wk 1 35
Victoria — Breaking Through the Sound Barrier
(UA) 135
World Topoze (Discina), 2nd wk 1 00
Big 220 Scored by 'Time'
At Philadelphia
PHILADELPHIA — First run houses had
their ups and downs last week. "The Happy
Time" at the Trans-Lux did a healthy 220.
Among the larger houses, "The Snows of
Kilimanjaro" was strong in its fourth week
at the Midtown with a healthy 190.
Aldine The Thief (UA), 5th wk 95
Arcadia Because You're Mine [MGM), 4th wk, . .100
Boyd Somebody Loves Me (Para), 6th wk 65
Earle Models, Inc. (Mutual), plus stage sho'^ 60
Fox Ivanhoe (MGM), 5th wk
100
Goldman Eight Iron Men (Col), 2nd wk
70
Mostbaum The Quiet Man (Rep), 6th wk
60
Midtown The Snows of Kilimanjaro (20th-Fox
4th wk
J90
Randolph Because of You (U-l), 2nd wk
60
Stanley The Savage (Para), 2nd wk
50
Stanton Operation Secret (WB)
120
Trans-Lux The Happy Time (Col)
220
'Yours' Reaches 160 Per Cent
To Pace Buffalo Grosses
BUFFALO— Shea'.s Buffalo was out in front
last week with "Everything I Have Is Yours,"
which tallied 160 per cent in its opening
week. "The Thief" was second with 140
in an opening at the Cinema.
Buffalo Everything I Have Is Yours (MGM).... 160
Center The Snows of Kilimanjaro (20th-Fox), 3rd
wk 135
Cinema The Thief (UA) 1 40
Century Way of o Gaucho (20th-Fox) 85
Lafayette Eight Iron Men (Col) 85
Paramount The Turning Point (Para) 90
Teck Becouse You're Mine (MGM), 3rd wk....llO
"You're Mine' Leader
In Pittsburgh
PITTSBURGH — "Because You're Mine"
was the top hit and won a holdover at Loew's
Penn. "Tlie Quiet Man" clo.sed at the Fulton
after four great weeks, and the J. P. Han
had a new low with "Something for tj
Birds." First Italian-language film ever
be exhibited at the Wai'ner was "Tomorrc
Is Too Late."
Fulton The Quiet Man (Rep), 4th wk 1
Penn Because You're Mine (MGM) 1
Stanley The Lusty Men (RKO)
Warner Tomorrow Is Too Lote (Burstyn)
Tatima' Scores 115
For Baltimore Lead
BALTIMORE—A week of undecided weathi
did not affect the downtown area twj
office.
Century Ivanhoe (MGM), 5th wk II
Keith's The Savoge (Para) It
Little O'Henry's Full House (20th-Fox), 3rd wk.. <
Mayfair The Quiet Man (Rep), 8th wk II
New—Something for the Birds (20th-Fox) IC
Playhouse Brandy for the Parson (20th-Fox) . . . . IC
Stanley The Miracle of Fotimo (WB) 1 i
Town— Because You're Mine IMGM), 3rd wk S
Bernard Kreisler Elected
President of IFA-TV Corp.
NEW YORK—B. Bernard Kreisler has bee
elected president of International Film As
sociates-Television. The firm is engaged i
rendering special sen
ices for foreign mc
tion pictures, whic
includes dubbing i
English and as cor.
sultants and distribi;
tors.
Kreisler's last po;
in the industry wa
with the Motion Pic
ture Ass'n of Americ
as executive director c
the advisory unit fc
foreign films. Prior t
B. Bernard Kreisler that he was associate
in various sales capacities with Unite
Artists-Cowan Pi-oductions and Universa
and as special Washington representativ
for Paramount.
Livingston to Aid Bader
On Pioneer Publicity
NEW YORK—Milton Livingston will as
sist David A. Bader, national publicity direc
tor of the Motion Picture Pioneers, in handling
publicity for the jubilee dinner of tht
Pioneers November 24 at the Astor. N. J
Blumberg, U-I board chairman, will be honored
as the Pioneer of 1952. George Jesse
will be toastmaster and Ned E. Depine
chairman.
Henry A. Linet has been named to produci
a souvenir program and other essentia
printed material for the dinner.
Hold 88th Annual Dance
NEW YORK—The 88th
annual eiUertainment
and dance of the New York Theatrical
Mutual Ass'n Lodge 1 was to be held in the
carnival room of the Capitol hotel November
15. All the proceeds will be used for the
sick and distressed, according to Paul Stahl
president.
SUN CARBON COMPANY
630 Ninth Ave. New York, N. Y.
Telephone: CI 6-4994
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IN ANY SIZE THEATRE OR
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16 BOXOFFICE :: November 15, 1952