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0^^g A NEW CONCEPT OF A '" fresh and sure-fire planned .^.rr.f^ry.^ pr(ff ^^ gram adding new names to Paramount'; . \. long list of ticket-selling stars is no in operation for 53. Many of theit j- -^ fHVNDER ^ ^\A m^ "^ • ^rc ALAN CHARLES starring DEBORAH CORINNi Produced by EVERETT RISKIN Directed by CHARLES VI DOR • Screenplay by JO SWERL Adaptation by GEORGE TABORI and FREDERICK HAZLITT BRENNAN From the novel by Alan Moorehead j I «-", vt 4 SitiGiNG Color by _ TBCUNICOIOR. starring hm mm mmm\ mm mtwm Willi BOB WILLIAMS • TOM MORTON • FRED CLARK JOHN ARCHER and RED DUST r^rofjuced by IRVING ASHER • Directed by NORMAN TAUROG ^ ''x'-penplay ' lAM O'BRIEN iiastof ' .''lul Hervey Fox ik^
)ie to the screen widely publicised other fields: Rosemary Clooney, drey Hepburn, Anna Maria jcrghetti, Yul Brynner. Thus they are immediate marquee assets, ready to assume the stature which Paramount has recently î\en personalities like Martin and Lewis.and Charlton Heston. HUK Color by TECHNICOLOR starring RAY MILLAND ARLENE DAHL WENDELL COREY with PATRIC KNOWLES • LAURA ELLIOT Directed ancJ Written for the Screen by LEWIS R. FOSTER From a novel by Max Murray Produced by WILLIAM H. PINE and WILLIAM C. THOMAS COLOR By TECHNICOLOR Starring ««HI with NOAH BEERY -GRANT WITHERS the Screen and Directed by LlWIS R. FOSTER • Based on a novel by Tom Gill IProduced by William H. Pine and William C.Thomas
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launch Feldmon annivertary drive. L
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COSMOUUUN Co\umn'»st Syn dicaêd H
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MOTION PICTURES! ^ ^f T PRODUCTION
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(OSli I Otnctt: ; Ita : 282 ; TTie
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! without 1 As Hollywood . . Genera
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20th Century-Fox has invested n 00,
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Sensation Of The Industry! Ernest H
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ecause world acclaimed best-sellers
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I I theatre I $33 MILLION IN DAMAGE
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PARAMOUNT "^m SALUTES fill Burt Lan
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PARAMOUNT SALUTES Shirley Booth as
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eedej PARAMOUNT SALUTES ns tn 5l. T
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PARAMOUNT SALUTES Hal Wallis j| pro
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, //' WITH ALL POSSIBLE PRIDE Param
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' Universal Chiefs Lay Plans for Ch
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k HERO! Ot 4 Great American Adventu
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Orric€ or tft PacsiOfor Dear San:
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BOXOFFICE BAROMETER Thit chort rcco
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' fully Now '. readers velopments,
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' added *&- J Q Larry Levy Hits Har
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A Stction of December 20. 1952 wt T
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L Kansas Dkckmiikk 20. |«)S2 The M
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êss ilinies lo p on 19s piijui M w
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lU THE 'FEATURE-VALUr SHORT PRODUCT
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JUNIOR IS SO *'-'"* - M' «^, • ]
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I I ' ( liaiiffiiHDiiiiiJUUffliuiiH
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I from |^^^9 BEST IN THE BUSINESSj^
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I k lb ler sens u ptn • Frenttir,
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*»tu iiilli Slices 1 Sen t; f ages
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's ; lolMmj I j • : December 1 ki
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' I Two »n»il|i s "Fiiii atllel l
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NATIONAL PRE-SELLING GUIDE A report
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' NATIONAL PRE-SELLING GUIDE WARNER
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«leli»,; 1 n& 'fe, aitivl i'll'Sl
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\i% THE SPUT-APCRTURe TEST — THE
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' i . . Moe . . Oscar . . Ike . . M
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irideoij,. ^ i Harts A: Sj is »;*:
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ke ffl*-': I ; Meantime ' llolliiuo
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' ' ' DENVER—The ours lOtSlayii;,
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e^' is to? ^' ol Motioi) i icipatio
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I lax «1. Cil. t« inn to link; pe
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, i . . Fletcher . . The ' iroiD Sc
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\l\ THE SPUT-APEKTURE TEST — THE
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lO [Malco and Instates ;ttp i...- b
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\fi THE SPUr-APERTURE TEST —THE M
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i I Bruce . . Leland . Nell from .
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; i ""let, CI ^ K.Roitii(; Hilton.
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. national I I nell. ! Griffith. I
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TtViiKi llcrrv i1iri.sliiiii?j 8 pa
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hi DALLAS iisitit'.'] to w;. m ttli
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I LUBBOCK. , SEASON i.^1 h t Llns T
Page 103 and 104: I ?i I n on ti: %1* '»!' nesii: %t
Page 105 and 106: of "more IK 1 iissioiis,S.D5 isiist
Page 107 and 108: il i iveries I . . Clem iim.-.î.i
Page 109 and 110: i Mrs. 'Ptii l-poif;;; ' here fc il
Page 111 and 112: ! hlttee, fHenry Greenberger J I ge
Page 113 and 114: \f% THE SPLIT-APERTURE TEST — THE
Page 115 and 116: li 1 m* I SPRINGFIELD, *r *Ct i Slo
Page 117 and 118: »Mk, ' High d(JS I """politj,. *,
Page 119 and 120: 1 I ', ! unit ' BOSTON— I I ment
Page 121 and 122: m THE SPUr-APBRTURE TEST —THE MOS
Page 123 and 124: i 7' I the leatre.ir, itanopf-,,, i
Page 125 and 126: I . Mabel k Add 30 Members MONTREAL
Page 127 and 128: I [ Arthur i Calhern. tng flMficE(I
Page 129 and 130: Mu^tttpnUym onolyilt ot lay and tra
Page 131 and 132: + Very Good; • Good; ~ Foir; - Po
Page 133 and 134: Kim 206 REPUBLIC * ii Wallir, . g .
Page 135 and 136: I 5-29-52 rll Mfel>"*< lliXO By com
Page 137 and 138: )pinions on Current Productions; Ex
Page 139 and 140: . aUcago ' ;ikail.ibic > Imnrarice
Page 141 and 142: Uxt rMton liclunt Jfuiuul 7 Jon. 1
Page 143 and 144: n THIS IS BOX-OFFICE! It happens on
Page 145 and 146: ;! L Premiere, fox beverly. l. a. ^
Page 147 and 148: ' . B - .-**-- m^ •*'m.3^*0m'^ma^
Page 149 and 150: . . competitive ^ it ^.|| REVIVE HO
Page 151 and 152: THE YEAR OF PARAMOUNT'S NEW CONCEPT
Page 153: ),Mille's "The Cireatest Show On fh
Page 157 and 158: [(vvmanship meet the challenge of (
Page 159 and 160: Newsreel Is Missed When You Drop It
Page 161 and 162: 1 ,-*' INEW-YEAR-RIGHT TIP I le fac
Page 163 and 164: ^J and 11 fan •^(i^-r. _ ^ hi WHE
Page 165 and 166: 12 FIRST QUARTER RELEASES REACH A H
Page 167 and 168: 7tm}un€€4 FEEL THERE IS NO FINE
Page 169 and 170: . ceive 1 ; ulwill ' r.tribution %h
Page 171 and 172: ; . : -.t^ w>th HUGH O'BRIAN CAROLE
Page 173 and 174: The story of a flame named Ruby ...
Page 175 and 176: •"^y^m \dh\h V^)j fei^dwii^-iiiLi
Page 177 and 178: 'P^VtRAg-p BOXOFFICE BAROMETER Thu
Page 179 and 180: 1 CHESTER FRIEDMAN i^lHL EDITOR HUG
Page 181 and 182: Merchant and Paper Give Theatre Co-
Page 183 and 184: Stencils on Sidewalk With Bread Cru
Page 185 and 186: Navari Bros. Suit Placed On Februar
Page 187 and 188: . . Ben . . Minor . . Jack Communio
Page 189 and 190: 1 Basil . . Theatres; Clayton Eastm
Page 191 and 192: , premier . . Division [PHILADELPHI
Page 193 and 194: ! Alaska—Cindy p EWS AND VIEWS OF
Page 195 and 196: , ... . Francis . . was Invasion' S
Page 197 and 198: in Parties for Needy Given in St. L
Page 199 and 200: . . Tony . . The MPTO Grievance Uni
Page 201 and 202: . . The . . . . The Theatregoers IJ
Page 203 and 204: inancing of Drive-ins Basy in Minne
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NTS Staffs From Seven Branches Conf
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[ ' HART BEATS IN By HARRY HART TAM
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. . . . Forty-five MEMPHIS Ti;Nr ::
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I iBd I I HERALDS I TELEPHONE . . H
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I I DALLAS—Members . Movietime MA
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î Big D Manager Plays Santa to Chi
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, tof^lcate I Ray . . Louis . . The
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'' I embarrassed >ublic Relations V
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I tig Campaigns Help pombal Xmas Sl
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. . . Eddie . . RKO's . . W. Ir. ii
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Rot. «.t Dillon Krepps Buys 'Siars
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. . Marjie . . . Lester Cattle Town
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. . Shirley . . Miss . . The " lii
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. . Although 'Battle Zone' Is Best
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j QUEBEC—If . . R. isiiQuebec Lea
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. . . John . . Two . . K. . . Notio
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fc__ I Iiold!> I 01(OfflCEfi)rJDi1J
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Para " ' VP •rpr«tlv« onalytit
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. Rep WB "isi pH Very Good; + Good;
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I Mias. C. I^RAMOUNT laf Boora (101
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' (10) 6 . 5-23-52 I li„t ml' ,.C
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.:j ' )pinions on Current Productio
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CO: IDs mlinj OiO- Mdes JWi Mod, ll
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