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Drawing attention recently are attempts to build a value chain for local cultural industries
as an integrated approach to enhance the effectiveness of development. These endeavors are
evolving in various ways, from building the capabilities of local enterprises for enhanced
marketability to promoting global exports. Globally renowned designer Donna Karan blended
art with business by joining the Clinton Global Initiative (CGI), an anti-poverty program led
by former U.S. President Bill Clinton, to take the lead in relief efforts for Haiti―one of the
poorest countries in the Americas suffering from natural disasters and underdevelopment. She
unearthed creative values from Haiti with a paradigm shift that translated the country's bleak
situation into hope; she also found the spiritual energy 12 and artistry within Haitian nature
and indigenous products, and successfully commercialized them in the American and
European markets. With her brand Urban Zen, the designer distributed Haitian products as a
way of contributing to poverty eradication, working toward sustainable development through
the promotion of the cultural industry, as opposed to one-off relief or charity.
B. Culture Converged with Education
The effect of youth education through culture and arts is widely recognized. A case in
point is El Sistema of Venezuela, also known as the Social Movements through Music 13 . In
1975, Venezuelan economist José Antonio Abreu formed the Social Movements through
Music to create the first youth orchestra as its musical director. In 1995, Abreu was appointed
by UNESCO as a special ambassador for the development of an international network of
youth and children's orchestras and choirs, and served as the representative of UNESCO's
World Youth Orchestra and Choir Movements. Consisting of 102 youth orchestras and 55
children's orchestras (which rounded up to around 100,000 youths in total), the El Sistema
Network is currently managed by the government and aims to motivate learning, prevent
crimes, and provide the groundwork for children to grow in a better environment through
music. The program has led poor children exposed to drugs and crimes onto the right path.
The best-known of these orchestras is the Simón Bolivar Youth Orchestra, which performed
at the Carnegie Hall in 2007.
There are abundant examples of similar support in Korea. Launched by World Sharp, the
Jirani Children's Choir is comprised of children from a Kenyan village making a living by
12 The world view of Haitians is based on Voodooism. A unique blend of African folk beliefs and Catholicism,
the religion is widespread among the Afro population in the United States and the Caribbean region.
13 The official name is the National Foundation for the Youth and Children's Orchestra System of Venezuela
(Fundación del Estado para el Sistema Nacional de las Orquestas Juveniles e Infantiles de Venezuela,
FESNOJIV).