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A prActicAl guide Benchmarking in european Higher education

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A STEP BY STEP APPROACH<br />

5.5 Convert<strong>in</strong>g the results of a<br />

benchmark<strong>in</strong>g exercise <strong>in</strong>to new<br />

approaches and modes of operation<br />

Once the results of the benchmark<strong>in</strong>g exercises have been produced and<br />

analysed, the f<strong>in</strong>al step concerns the design of a clear framework, a precise<br />

action plan and to convert the results and benchmark<strong>in</strong>g efforts <strong>in</strong>to<br />

improved processes and organisational change.<br />

The owner of the benchmark<strong>in</strong>g exercise (i.e. either a group or one person<br />

<strong>in</strong>side an <strong>in</strong>stitution) will have the responsibility to oversee the effectiveness<br />

of the implementation with goals, targets, milestones and deadl<strong>in</strong>es and<br />

appropriate resources for the change process to take place effectively.<br />

Prioritis<strong>in</strong>g projects for implementation and allocat<strong>in</strong>g appropriate resources<br />

for their effective implementation is essential.<br />

Plans for changes should be realistic and <strong>in</strong>clude clear steps over time.<br />

Obviously while the focus of the benchmark<strong>in</strong>g exercise will determ<strong>in</strong>e the<br />

immediate and long term action plan, short and long term goals to improve<br />

performance should be identified, and detailed action plans agreed upon to<br />

adopt good practices found <strong>in</strong> other higher <strong>education</strong> <strong>in</strong>stitutions.<br />

Integrat<strong>in</strong>g benchmark<strong>in</strong>g <strong>in</strong>to strategic plann<strong>in</strong>g, conduct<strong>in</strong>g benchmark<strong>in</strong>g<br />

exercises as a regular practice and <strong>in</strong>troduc<strong>in</strong>g new topics for benchmark<strong>in</strong>g<br />

will support on-go<strong>in</strong>g organisational evaluation and reta<strong>in</strong><strong>in</strong>g a competitive<br />

edge. The EADTU onl<strong>in</strong>e tool on benchmark<strong>in</strong>g e-learn<strong>in</strong>g has this objective<br />

<strong>in</strong> m<strong>in</strong>d.<br />

Such a change agenda depends crucially on strong leadership to set clear<br />

directions and ensure their implementation. Highly-perform<strong>in</strong>g higher <strong>education</strong><br />

<strong>in</strong>stitutions use a variety of tools, <strong>in</strong>clud<strong>in</strong>g benchmark<strong>in</strong>g, to better<br />

understand their operations and progress towards <strong>in</strong>creased performance.<br />

82 A Practical Guide - <strong>Benchmark<strong>in</strong>g</strong> <strong>in</strong> European <strong>Higher</strong> Education

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