Change the Game - Tradedoubler
Change the Game - Tradedoubler
Change the Game - Tradedoubler
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The Value In Driving Brand Consideration<br />
Search and Brand<br />
Moving Beyond Acquisition…<br />
Search Engages Consumers<br />
Search has traditionally been viewed as a direct<br />
response vehicle – because it’s a great medium<br />
to acquire customers. But it’s also a way to<br />
engage customers with your brand and<br />
message.<br />
* Source: Search Brand Studies<br />
Yahoo! Search Marketing Proprietary and Confidential. ©2006 All Rights Reserved<br />
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