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Technical Sessions – Monday July 11

Technical Sessions – Monday July 11

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� TA-17<br />

Tuesday, 9:00-10:30<br />

Meeting Room 214<br />

Fundamentals of Multicriteria Decision<br />

Analysis<br />

Stream: Multicriteria Decision Analysis and<br />

Multiobjective Optimisation<br />

Invited session<br />

Chair: Jyrki Wallenius, Helsinki School of Economics, POB 1210,<br />

00101, Helsinki, Finland, jyrki.wallenius@aalto.fi<br />

1 - Can a Linear Value Function Explain Choices<br />

Jyrki Wallenius, Helsinki School of Economics, POB 1210,<br />

00101, Helsinki, Finland, jyrki.wallenius@aalto.fi, Pekka<br />

Korhonen, Anssi Oorni, Kari Silvennoinen<br />

We investigate in a simple bi-criteria experimental study, whether subjects are<br />

consistent with a linear value function, while making binary choices. Many<br />

inconsistencies appeared in our experiment. However, the impact of inconsistencies<br />

on the linearity vs. non-linearity of the value function was minor.<br />

Interestingly, consistency with a linear value function was restored for 83% of<br />

the cases if one or two of the response constraints (with highest shadow prices)<br />

were purged from the model, implying that one should incorporate a preference<br />

statement only if sure about its correctness. Moreover, a linear value function<br />

seems to predict choices for bi-criteria problems quite well. Predictability is<br />

independent of whether the value function is diagnosed linear or not. Inconsistencies<br />

in responses did not necessarily change the original diagnosis of the<br />

form of the value function. Our findings have implications for the design and<br />

development of decision support tools for Multiple Criteria Decision Making<br />

problems.<br />

2 - Scholarly Communities of Research in Multiple Criteria<br />

Decision Making: A Bibliometric Research Profiling<br />

Study<br />

Hannele Wallenius, Industrial Engineering and Management,<br />

Aalto University School of Science, P.O. Box 15500, 02015<br />

HUT, 00076 Aalt, Espoo, Finland, hannele.wallenius@tkk.fi,<br />

Johanna Bragge, Pekka Korhonnen, Jyrki Wallenius<br />

Electronic journal databases allow efficient retrieval and processing of bibliometric<br />

data, making possible enhanced literature reviews called research profiling<br />

studies. We have conducted such a study of Multiple Criteria Decision<br />

Making using the ISI Web of Science. We report statistics regarding how our<br />

field has developed based on variations of a set of broad search words. We<br />

have produced detailed correlation maps based on most cited authors for different<br />

decades, showing the birth and evolution of different schools of thought.<br />

Our study shows that our field has experienced exponential growth. At the<br />

same time it has penetrated other neighboring domains of knowledge, such as<br />

Information ICT and engineering.<br />

3 - Value-Focused Brainstorming<br />

Ralph Keeney, Fuqua School of Business, Duke University, 101<br />

Lombard Street, #704W, 94<strong>11</strong>1, San Francisco, CA, United<br />

States, KeeneyR@aol.com<br />

Brainstorming can be a useful technique to create alternatives for complex decisions.<br />

To enhance the quality and innovativeness of the created alternatives,<br />

value-focused thinking is used to specify the valued aspects of the alternatives.<br />

These valued aspects, specified as distinct objectives, focus brainstorming to<br />

create alternatives of greater value. Relevant concepts and procedures of the<br />

approach are discussed. A public policy application concerning the emergency<br />

evacuation of individuals from large buildings is summarized.<br />

4 - Estimation Methods for Choice-based Conjoint Analysis<br />

Utility Functions<br />

Merja Halme, Information and Service Economy, Aalto School<br />

of Economics, Pl <strong>11</strong>000, 00076, Aalto, Finland,<br />

merja.halme@aalto.fi, Markku Kallio<br />

Conjoint analysis, a method expanding in many disciplines is one way to assess<br />

value functions. Choice-based conjoint analysis (CBC) is currently the<br />

most popular type. In its questionnaire the respondents are made to choose<br />

from among a number of product profiles the most preferred one. The profiles<br />

consist of attributes whose values have been defined. We compare optimization<br />

based estimation approaches, including a new one, convex penalty minimization<br />

(CP) with the benchmark Hierarchical Bayes (HB) estimation. Of the<br />

optimization methods CP performs best, and is equally good as HB.<br />

IFORS 20<strong>11</strong> - Melbourne TA-18<br />

� TA-18<br />

Tuesday, 9:00-10:30<br />

Meeting Room 215<br />

Applications of DEA in Education sector<br />

Stream: Data Envelopment Analysis<br />

Invited session<br />

Chair: M a Teresa Cáceres, Matemática Aplicada I, Universidad de<br />

Sevilla, Avenida Reina Mercedes s/n, Sevilla, Spain, caceres@us.es<br />

1 - DEA and SFA for Benchmarking of Public Services: The<br />

Case of Universities and Research Centers<br />

José L. Pino, Estadística e Investigación Operativa, Universidad<br />

de Sevilla, Avenida Reina Mercedes s/n, 41012, Sevilla, Spain,<br />

jlpino@us.es, M a Teresa Cáceres, Gerardo Valeiras, Luisa Jurado<br />

The principle 10 (Cost —Effectiveness) of the European Statistics Code of<br />

Practice indicates that resources must be effectively used. One of the objectives<br />

of the Andalusia Statistical Plan 2007-2010 is to contribute to the construction<br />

of procedures for the design of efficiency indicators of public services. In this<br />

issue we show how we are applying Data Envelopment Analysis and Stochastic<br />

Frontier Analysis methods as tools to build useful indicators for the benchmarking<br />

of universities and research centers, avoiding the limitations of using only<br />

one or a few Key Performance Indicators.<br />

2 - Supporting External Assessors’ Judgements on Secondary<br />

School Performance<br />

Cláudia S. Sarrico, ISEG- School of Economics and<br />

Management, UTL - <strong>Technical</strong> University of Lisbon, Rua Miguel<br />

Lupi n o 20 - Office 310, 1249-078, Lisboa, Portugal,<br />

cssarrico@iseg.utl.pt, Margarida F. Cardoso, Maria J. Rosa<br />

This paper uses parametric and non-parametric techniques to assess the performance<br />

of secondary schools in Portugal. Schools are classified using a typology<br />

based on a matrix of measured performance vs perceived performance.<br />

Schools’ performance is to some extent dependent on variables not under the<br />

control of the school, such as pupils’ prior attainment, and socioeconomic background.<br />

However, taking those into account, it is found that schools’ performance<br />

varies considerably and that there is significant room for improvement.<br />

The results are used to inform external assessors’ judgements.<br />

3 - <strong>Technical</strong> Efficiency and Productivity among Swedish<br />

Higher Education Institutions<br />

Christian Andersson, Swedish National Audit Office (SNAO),<br />

Nybrogatan 55, <strong>11</strong>490, Stockholm, Sweden,<br />

christian.andersson@riksrevisionen.se, Jesper Antelius, Månsson<br />

Jonas, Krister Sund<br />

We study technical efficiency and productivity among Swedish higher education<br />

institutions (HEI’s). Efficiency and productivity are computed using a<br />

DEA-framework. Our results indicate an average inefficiency of 7% and a<br />

productivity increase of around 2%. The analysis reveals that HEI’s with large<br />

proportions of on—campus program students have high efficiency. HEI’s with<br />

a large proportion of students enrolled in distance education are more likely to<br />

be inefficient. Our results show that highly specialized HEI’s are more efficient<br />

than HEI’s that cover many academic disciplines.<br />

4 - Efficiency Assessment of Education Faculties<br />

Erhan Berk, Defence Science, Hava Duragi Lojmanlari 4.Blok<br />

Daire:1, 06790, Ankara, Turkey, erhanberk@hotmail.com, Diyar<br />

Akay<br />

Today, the development level of a country is measured with the investments<br />

made on human resources, and the biggest among them is education. Even<br />

education is in the every phase of the life, elementary education is the utmost<br />

important since it is the initial step in the education; and for that reason elementary<br />

school teachers have great responsibility. In this study, efficiency assessment<br />

of education faculties in Turkey is performed by analyzing the data,<br />

related to 2010, collected from 56 education faculties located in Turkey. The<br />

assessments are made using six different models.<br />

37

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