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Nemokamospdfknygos (Aida Dubkevičiute, director of theLithuanian Publishers Association).BulgariaIn 2012, the Bulgarian print book market grew by some 8percent, with an annual inflation of 4 percent, so the recentnet growth was 4 percent.In Bulgaria, some 1,500 ebook titles are available, of whichtwo-thirds are from Bulgarian authors and the rest fromtranslations. The market share of ebooks is lower than 1%,maybe about 0.2%. English-language titles are mostly orderedby individuals from Amazon, but no detailed informationis available.The domestic market is largely dominated by local—asopposed to international—publishing houses, a majorityof which have started to release ebook editions of newtitles, notably Ciela, Colibri, Trud, Hermes, Era, Enthusiast,and Gurme.The leading distributors are Ciela, Vivabooks, Vivacom,Helikon, Bgkniga, Mtel, Biblio, and Ebooks, all using AdobeContent Server DRM, which is reportedly causing problemson certain smartphones. Preferred reading devices arededicated ereaders, laptop computers, and tablets.Piracy is a serious problem on the digital front, but not forprinted books. Books are often scanned and illegally distributedvia the Internet, with distribution sites generatingincome from advertisements. Blocking of websites is notallowed.Source: Vesselin Todorov, Ciela Norma, Sofia, Bulgaria.Czech RepublicUpdate spring 2014With a population of 10.5 million, of mostly speakers ofCzech, and with a long and rich tradition in literature andbook culture, the Czech Republic is home to a relativelysmall book market, with an annual output of 16,600 titles,down from 18,251 at the peak in 2008, with a market valueestimated at around €400 million. (Title statistics: Czechpublishers’ association SCKN, Market report 2012/2013;estimate of market value by RW).With some 9,000 titles as commercial ebooks available (accrodingto Hana Zakova of the distributor Alza.cz for thisreport) ebooks account for 0.8% of the Czeck book revenuesin 2013, up from 0.35 in 2012.(SCKN)Most publishers release new titles as ebooks only in genrefiction, notably crime and romance, with sales accountingfor anywhere between 2 and over 10% of revenues in thesesegments.Publishers of ebooks include the largest local publishinggroups, notably Albatros Media, and Euromedia Group, aswell as houses who found remarkably successful ways tomarket ebooks, notably Host (with 8 % of their revenuefrom ebooks, and authors including Stieg Larsson, LarsKepler), Kniha Zlín (10% from ebooks, with authors like JoNesbo and domestic quality fiction), or Domino (10% ofrevenue from ebooks with crime, romance, and qualityfiction), and Melvil Publishing (20% ebooks, specializing inself help).Ebooks are discounted between 30% and 40% againstprint, with an estimated 15% of all fiction and 20% of nonfictionprinted books being sold online. (All details reportedby Alza.cz for this report.)Distribution is handled by a number of local startups aswell as traditional book retailers, including Palmknihy, Alza.cz,the country’s largest general eshop, and Kosmas.cz,a brick and mortar bookseller and wholesaler, who alsoruns the biggest online bookstore.Startup also include Ereading, Ráj knihGoogle Play has started to sell Czech books in January2014. Amazon does not ebooks in the Czech language.HungaryThe Hungarian book market has been nominally flat overthe past several years, but when including inflation, a declineof 5 to 6 percent per year is revealed.Currently, some 5,000 to 6,000 titles are available asebooks, representing a market share of around a percentoverall and around 1 percent for fiction. The overall leadingtrade publishers, notably Ulpius-ház, Magvető, and Kossuth,have been most active in the digital segment, providingthe Mobi, EPUB, and PDF formats, usually with socialDRM. The strongest distributors and retailers for ebooksare Ekonyv.hu, Multimediaplaza.com, and Polc.hu, asidefrom direct purchases by consumers from the big globalplatforms (notably Amazon and Apple).An estimated 30,000 to 40,000 pirated —that is, mostlyillegally scanned— books are on offer, but stakeholderssee their impact no longer increasing as legal versions becomeavailable.53 The Global eBook Report