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Runway S/S18

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PERFECT<br />

PARTNERS<br />

REDKEN SHADES EQ IS THE IT-LIST COLOUR YOU NEED TO CREATE THE<br />

LATEST A-LIST TECHNIQUES YOUR CLIENTS ARE ASKING FOR<br />

Consumer awareness of professional techniques is bigger<br />

than ever in 2018. Techniques that can only be done in the<br />

hands of It-list colourists are the game-changer for our<br />

industry. Combine with Redken Shades EQ – a formula that<br />

can never be bought in a box – and you have the recipe for<br />

truly A-list colour results. Join the revolution as Redken gets<br />

ready to Shade the Nation!<br />

THE NEW SHADES<br />

Expect more from your colour and elevate your colour technique<br />

with Shades EQ. It’s a favourite among top colourists for its even<br />

results without compromise and colour flexibility, enabling<br />

colourists to personalise colour to each client. Hair is left with<br />

an incredible glossy shine that’s unlike anything in the market.<br />

Now Redken brings all this in new trending shades…<br />

POWER PASTELS<br />

Redken has launched four make-up-inspired shades<br />

to create stylish pastel hues. Choose from Pastel Pink,<br />

Pastel Peach, Aqua Blue and Silver Green.<br />

SILVER STATEMENTS<br />

Shades EQ has a range of eight silver, chrome and<br />

titanium shades that allow you to personalise natural<br />

grey hair and let clients unleash their #SilverHair.<br />

NOW DISCOVER THE LATEST<br />

TRENDS YOU CAN CREATE<br />

WITH SHADES EQ – THE<br />

PERFECT PARTNER FOR<br />

EVERY TECHNIQUE...<br />

TO BE PART OF A NEXT GENERATION COLOUR HOUSE, CALL REDKEN ON 020 8762 4623 FOR A BESPOKE DEMONSTRATION<br />

REDKEN.CO.UK @REDKEN REDKENUK REDKENUKI<br />

12 RUNWAY Spring/Summer 2018

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