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IFA International 2019 Week-End Edition

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HOME APPLIANCES / KITCHEN LIFESTYLE<br />

SMALL DOMESTIC APPLIANCES<br />

PRODUCT SPOTLIGHT<br />

<strong>IFA</strong><br />

Home<br />

Appliances<br />

BROAD FUNCTIONALITY<br />

FROM NEW BRAUN HAND BLENDER<br />

As a world’s first at <strong>IFA</strong>, Braun<br />

is presenting the MultiQuick<br />

7 hand blender which uses<br />

ACTIVEBlade technology. The<br />

knife blade moves up and down,<br />

easily blending all types of food.<br />

The innovative and flexible<br />

mixing foot offers 250% more<br />

active cutting area, making this<br />

blender a clever kitchen aid that<br />

effortlessly handles any task.<br />

As a result of the SmartSpeed<br />

technology, there are no more<br />

fixed speed levels. Instead, the<br />

speed is set intuitively through<br />

one keystroke. The powerful 850-<br />

watt blender comes complete<br />

with an extensive accessory kit.<br />

The largest version includes a<br />

whisk attachment, a potato and vegetable<br />

masher and a chopper. The 1.5-litre<br />

kitchen machine attachment also enables<br />

even larger quantities to be prepared<br />

quickly with the MultiQuick 7.<br />

» HALL 1.1 / STAND 202<br />

KEY<br />

<br />

SELLING<br />

POINTS<br />

1 / Wide range of uses<br />

thanks to multiple<br />

accessories<br />

2 / 250% more cutting<br />

area<br />

3 / Multi-speed for<br />

intuitive blending<br />

KEY SELLING<br />

<br />

POINTS<br />

1 / Patented technology and 12<br />

preconfigured grilling programmes<br />

2 / Intuitive operation<br />

3 / Automatic measuring function for<br />

food to be grilled<br />

NOW ANYONE CAN BE<br />

A GRILL MASTER<br />

The new Tefal OptiGrill Elite GC750D can, says its<br />

manufacturer, guarantee perfect results for all kinds<br />

of food, from rare to well done, steaks to sausages,<br />

sandwiches and vegetables. OptiGrill’s patented<br />

technology automatically adapts grilling temperatures<br />

and times to the thickness and type of ingredient to be<br />

grilled. Steaks, burgers, chicken, sausages, bacon, fish,<br />

seafood, sandwiches, potatoes, aubergine, peppers and<br />

tomatoes: 12 automatic programmes cover all these<br />

tasty grill favourites. Up to four portions can be grilled<br />

at the same time on the 600 sq cm grill area. The Tefal<br />

OptiGrill Elite is being launched on the global market this<br />

month for a recommended retail price of €329.99.<br />

» ENTRANCE SOUTH (left) / STAND 101<br />

KEY<br />

<br />

SELLING<br />

POINTS<br />

1 / Monitor multiple<br />

meats with four<br />

probes<br />

2 / Built-in Wi-Fi link<br />

for long-range<br />

monitoring<br />

3 / Cook without a<br />

smart device using<br />

built-in screen<br />

THE SMART WAY TO COOK<br />

MEAT<br />

Following on from<br />

the MEATER+, the<br />

first wireless meat<br />

thermometer from<br />

Apption Labs, comes the<br />

MEATER Block, a smart<br />

and easy way to cook<br />

multiple meats at the<br />

same time and exactly to<br />

how each person prefers<br />

it. The MEATER block<br />

can be used in two ways.<br />

Firstly, users can use the<br />

MEATER app or a touch<br />

control screen, where<br />

speakers provide audible<br />

notifications when the<br />

probes are ready. The<br />

MEATER Block can also<br />

be connected to Wi-Fi,<br />

which when used with<br />

the app, enables users to<br />

step away from the BBQ,<br />

while the app will guide<br />

users through the whole<br />

cooking process.<br />

» HALL 26 / STAND 233<br />

www.ifa-international.org <strong>IFA</strong> <strong>International</strong> • Saturday 7 th & Sunday 8 th September <strong>2019</strong><br />

43

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