QHA-Review_July_digital
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NEWS<br />
THE SOUTHERN HOTEL’S NEW TERRACE VENUE<br />
OFFERS A STYLISH OUTDOOR ALTERNATIVE<br />
IT’S A CHILLY DAY UP ON THE RANGE BUT A ROARING FIRE IS KEEPING THE SOUTHERN HOTEL’S NEW TERRACE<br />
ADDITION COSY AND CONVIVIAL.<br />
<strong>QHA</strong> REVIEW | 18<br />
The Terrace opened in October last year along<br />
with fully upgraded toilet facilities and a renovated<br />
sports bar at the beloved family-owned Toowoomba<br />
establishment.<br />
Owner of the Southern Hotel, Richard Bowly, said off<br />
the back of Covid, he knew people were looking for<br />
more outdoor area options with fresh air and plenty of<br />
light.<br />
“We wanted to create a space that would be warm in<br />
winter, cool in summer and was really stylish.<br />
“Our guiding principle for The Terrace was that it<br />
would be attractive to and comfortable for our female<br />
patrons.<br />
“Our women customers are particularly discerning and<br />
appreciative of details. So I told our interior designer,<br />
Elena Harris, that I wanted it to be the kind of space<br />
she would walk into and go ‘wow’,” he said.<br />
Food is a key part of the ‘wow’ factor, and the bar is<br />
serving 1500 meals a week – almost on par with the<br />
restaurant.<br />
“We have eight different nationalities working in our<br />
kitchen, so we offer food that reflects that terrific<br />
diversity including Indian, Vietnamese and Sri Lankan.<br />
“If you can make an area work with food, then it’s<br />
sustainable. People aren’t just coming for a drink,<br />
they’re coming for a meal and to enjoy the outdoor<br />
atmosphere,” Richard said.<br />
Five big screens mean customers never miss their<br />
favourite sporting events, and regular musical duos<br />
and solo acts are popular. But on a winter’s afternoon,<br />
the open fireplace is the biggest drawcard.<br />
“Everyone loves the combination of outdoor ambience<br />
and a roaring fire,” Richard said.<br />
Richard Bowly is a long-time member of LMG, and<br />
owns four Bottlemart shops along with the Southern<br />
Hotel.<br />
“LMG set the industry standard. They are incredibly<br />
strong on merchandising and keeping up with retail<br />
trends and very good at helping to make us profitable.<br />
“The <strong>digital</strong> solutions they’ve implemented have made<br />
a huge difference and I’m really excited about the<br />
loyalty system LMG will be rolling out later this year,”<br />
Richard said.<br />
Visit The Terrace at The Southern Hotel, 839 Ruthven<br />
Street, Kearneys Spring, Queensland.