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CONTRA LA INERCIA AGAINST INERTIA - granada cultura

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(27) Guy Debord. La sociedad del<br />

espectáculo. Valencia: Pre-Textos, 1999.<br />

p. 147.<br />

152<br />

wiped away in one blow, leaving us only two prototypes<br />

of masculine desire typical of the consumer<br />

society – the car as the expression of social status,<br />

adventure and arrogance, and the woman fitting<br />

the erotic stereotype that instrumentalizes her as a<br />

commercial lure.<br />

The role played by the automobile in Pomet’s work<br />

is very varied and at times extremely cryptic – cars<br />

often appear cut in half like slabs of butter (Bisagras,<br />

2004; Border, 2008: The resurrection, 2011), abandoned<br />

on empty lots (Resurrección, 2006 [p. 49]), or<br />

partially covered by unreal coloured stripes (Matchbox,<br />

2003; Untitled, 2009). However, Pomet’s fascination<br />

with cars as eye-catching carcases does not<br />

prevent criticism. In Autobank (2010) [p. 56] the car<br />

has enslaved its owner, converting him into a sort<br />

of tubular appendix with sufficient freedom to make<br />

use of what seems to be an ATM; in Éxodo (2008)<br />

[p. 62] the idea of moving traffic takes on a surreal<br />

dimension, with the two lanes of a broad avenue<br />

leading in the same direction, with rigid mirror-like<br />

symmetry and no possibility for disagreement, probably<br />

in allusion to the uniform mobile migrations at<br />

holiday time. In Mustang (2009) [p. 59] Pomet ties<br />

in the mythology of the automobile with the imagery<br />

of the conquest of the West by showing a stagecoach<br />

tuned like a modern sportscar. “The present moment<br />

Paco Pomet: El siglo XX, 2007<br />

oil on canvas, 50 × 70 cm<br />

is already that of the self-destruction of the urban<br />

environment,” Debord wrote in 1967, as is still true,<br />

“the explosion of cities over the countryside, covered<br />

by amorphous masses of urban waste (Lewis Mumford)<br />

is presided over by the immediate imperatives<br />

of consumerism. The dictatorship of the automobile,<br />

pilot-product of the first phase of commercial abundance,<br />

imposes itself on the land through the dominion<br />

of the motorway, which disjoints old town centres<br />

and sets in motion an eve-increasing dispersion.” 27<br />

Workspaces also respond to the American stereotype<br />

of the classic office, like the perfect, demented office

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