LB PLUS - stark vernetztes Familienunternehmen

2 3
Making of – The making of
the LB Plus magazine cover
« Impressum »
Das Magazin der LB GmbH
Die LB Gruppe:
Kompetenzen kombinieren -
individuelle Lösungen schaffen
Verlag: Logata GmbH
Herausgeber:
Marketingleitung:
Redaktion:
Grafik:
Fotos:
78
Marketingleitung Redaktion Grafik
Emilia Balda
Tel.: 28 71 / 2 34 63 53
Fax: 0 28 71 /23 46 43 53
E-Mail: emilia.balda@logata.com
Hans-Wilhelm Löhr,
Matthias Löhr (v.i.S.d.P.)
Emilia Balda
Lisa Fastring
Louisa Kampshoff
Lisa Fastring
Tel.: 28 71 / 23 82 03 20
Fax: 0 28 71 /2 19 27 99 93
E-Mail: lisa.fastring@wm-mediapro.de
Louisa Kampshoff
Tel.: 28 71 2 34 63 56
Fax: 0 28 71 / 23 46 43 56
E-Mail: louisa.kampshoff@logata.com
Die Mischung macht‘swir
kennen das Rezept
Step 1:
Creative meeting, brainstorming, development
of a concept: In the beginning,
there is of course the idea. We sit
together in a team to think about how
the cover should look like – theoretically
– ranging from the design via the slogan
through to the final cover version.
Step 3:
The shooting. This is the
moment of truth. Have we
considered everything?
Does our plan also work
out in practice? While Emilia
Balda and Lisa Fastring
are mixing the cocktail step
by step, Louisa Kampshoff
takes photos of the single
stages. The cover will be a
combination of all shots.
Ausgabe 02 | 2015
Thinkstock (detaillierte
Bildnachweise sind im
jeweiligen Artikel
angegeben)
Logata Digital Solutions GmbH
Schlavenhorst 88a
46395 Bocholt
Tel.: 0 28 71 / 2 34 63 50
Fax: 0 28 71 / 23 46 43 50
E-Mail: emilia.balda@logata.com
www.logata.com
www.lbgmbh.com
Das vielfältige Team der
Step 4:
Thomas Reiser is responsible for
post-processing. He adds logos, makes
the cocktail look better and edits the
background accordingly. A few minutes
after the photo shoot, he can already
show us the first results.
Step 2:
Who? What? When? Where? The next step
is to look for props. Glasses, fresh fruits,
various juices, small umbrellas – so in fact
everything you need for a good-looking
cocktail.
The OIC on Gut Baarking, Bocholt, serves
as a location for the photo shoot
and is booked for the day of the shooting.
Apart from the LB Plus team, Logata
Media Solutions will also be present
to document the development process
and to give professional input, because
they will also be responsible for graphical
post-processing.
The magazine of LB GmbH
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