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Hydro is a Fortune 500 energy and aluminium supplier operating in ...

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CSR shall be <strong>in</strong>tegrated <strong>in</strong> all strategy development,<br />

bus<strong>in</strong>ess plann<strong>in</strong>g <strong>and</strong> report<strong>in</strong>g.<br />

The pr<strong>in</strong>ciples of <strong>Hydro</strong>’s Social Responsibility<br />

directive should be known throughout the organization.<br />

L<strong>in</strong>e managers are responsible for CSR<br />

implementation <strong>and</strong> for communicat<strong>in</strong>g the basic<br />

pr<strong>in</strong>ciples to all employees. When necessary, the<br />

pr<strong>in</strong>ciples <strong>and</strong> the <strong>in</strong>tention of the directive<br />

should be translated <strong>in</strong>to the local language.<br />

R<strong>is</strong>ks <strong>and</strong> opportunities <strong>in</strong> relation to CSR<br />

should be identified. We have highlighted a<br />

wide range of both r<strong>is</strong>ks <strong>and</strong> opportunities <strong>in</strong><br />

the preced<strong>in</strong>g chapters. These will vary greatly<br />

<strong>in</strong> different countries <strong>and</strong> accord<strong>in</strong>g to the type<br />

of activities. To identify the <strong>is</strong>sues relevant to<br />

a specific operation, try to th<strong>in</strong>k how negative<br />

impact on the surround<strong>in</strong>gs could be m<strong>in</strong>imized,<br />

<strong>and</strong> how the operation could improve social<br />

st<strong>and</strong>ards <strong>and</strong> strengthen <strong>Hydro</strong>’s competitive<br />

advantage. Then set targets <strong>and</strong> draw up<br />

action plans. These should aim to m<strong>in</strong>imize<br />

r<strong>is</strong>ks <strong>and</strong> maximize opportunities, <strong>and</strong> should<br />

<strong>in</strong>clude monitor<strong>in</strong>g <strong>and</strong> follow-up.<br />

<strong>Hydro</strong> aims to ensure transparency <strong>in</strong> all our<br />

activities. As a tool to achieve th<strong>is</strong>, we report on<br />

the f<strong>in</strong>ancial, environmental <strong>and</strong> societal aspects<br />

47<br />

of our bus<strong>in</strong>ess. Social report<strong>in</strong>g <strong>is</strong> thus an <strong>in</strong>tegral<br />

part of susta<strong>in</strong>ability report<strong>in</strong>g, <strong>and</strong> it has traditionally<br />

been conducted <strong>in</strong> the Annual Report.<br />

More extensive report<strong>in</strong>g procedures on social<br />

<strong>is</strong>sues are emerg<strong>in</strong>g; <strong>and</strong> implement<strong>in</strong>g th<strong>is</strong> <strong>is</strong> a<br />

cont<strong>in</strong>uous process.<br />

CSR questions are also <strong>in</strong>cluded <strong>in</strong> <strong>in</strong>ternal<br />

audits.<br />

Social report<strong>in</strong>g shall reflect <strong>Hydro</strong>’s positive<br />

<strong>and</strong> negative impact on society, <strong>and</strong> the effect of<br />

<strong>is</strong>sues on our operations. Social report<strong>in</strong>g should<br />

provide a bas<strong>is</strong> for future assessments of r<strong>is</strong>k,<br />

improvement track<strong>in</strong>g, <strong>and</strong> dec<strong>is</strong>ion mak<strong>in</strong>g, <strong>and</strong><br />

thus help us to manage operations <strong>in</strong> a better<br />

way. Systematic social report<strong>in</strong>g accommodates<br />

the requirements of emerg<strong>in</strong>g leg<strong>is</strong>lation, pressure<br />

groups <strong>and</strong> rat<strong>in</strong>g agencies. Report<strong>in</strong>g on<br />

r<strong>is</strong>ks <strong>and</strong> opportunities, targets <strong>and</strong> plans shall<br />

be carried out through the regular report<strong>in</strong>g l<strong>in</strong>e.

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